Google Ads Expert

About PD Digital:
PD Digital is a dynamic digital marketing agency committed to delivering exceptional online marketing services. As we expand our operations, we seek a Google Ads Specialist to manage and optimize our growing portfolio of Google Ads campaigns. Join us to be a part of a team that is dedicated to driving success for our diverse client base.
Job Overview:
We are looking for a dedicated and experienced Google Ads Specialist to join our team remotely. The ideal candidate will have a strong background in managing PPC campaigns across Google Ads, with a knack for optimizing budgets and maximizing ROI.
Responsibilities:
- Develop, execute, and manage Google Ads campaigns for a diverse set of clients.
- Conduct keyword research and selection for pay-per-click campaigns and SEO projects.
- Analyze and assess the performance of campaigns and translate quantitative and qualitative data into recommendations and plans for revising the campaign strategy.
- Communicate regularly with clients about the strategy, adjustments, and progress of their campaigns.
- Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance client goals.
- Provide creative copy suggestions and graphical ad templates.
- Manage large keyword lists and aid in landing page optimization.
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
- Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
- Keep pace with search engine and PPC industry trends and developments.
Qualifications:
- 3+ years of experience in Google Ads account management, PPC campaign management, and SEO strategies.
- Google Ads certification is a must.
- Experience with website analysis using a variety of analytics tools, including Google Analytics, as well as internal reporting tools.
- Experience working with popular PPC ad platforms (AdWords, Yahoo, Bing).
- Proficiency in managing moderate to large-scale PPC accounts in a variety of different business verticals.
- Strong understanding of performance marketing, conversion, and online customer acquisition.
- In-depth experience with bid management tools and techniques.
- Strong analytical skills and experience generating PPC reports.
- Familiarity with A/B and multivariate experiments.
- Excellent communication skills and the ability to work closely with clients and team members.
Why Join Us?
- Fully remote and flexible working environment.
- Competitive salary.
- Opportunities for professional growth and advancement.
- Work on exciting projects in a diverse range of industries.
- Be part of a vibrant team that is innovative, passionate, and supportive.
How to Apply:
Please submit your resume and a cover letter detailing your experience and why you would be a perfect fit for PD Digital. Include examples of campaigns you have successfully managed and the results achieved.
We look forward to hearing from you!