Pro Amazon PPC Specialist

Do you have a passion for data and thrive on exploring vast datasets? Are you a visual thinker fascinated by crafting dashboards, identifying trends, and translating insights into action? If you're committed to continual learning and self-improvement, keep on reading!

Our focus at Bare Barrel is selling Premium Cocktail Kits on Amazon. Currently, we have a product range of 35 SKUs, with an additional 15+ SKUs in the pipeline for launching in the upcoming months. We utilize Amazon FBA in 3 Amazon marketplaces (US, Canada & UK).

We are in search of a strategic and data-driven Amazon PPC Manager to join our dynamic team. This remote position will play a crucial role in driving our advertising strategy and execution on Amazon, directly impacting our growth and profitability. The ideal candidate will be a PPC expert with a deep understanding of Amazon's advertising ecosystem, ready to optimize our campaigns and explore innovative advertising solutions to maximize return on investment.

POSITION DETAILS:
- Full-time position (approx. 35-40hrs/week)
- Salary will be paid bi-weekly (on the 1st and 15th of every month)
- Salary range is $6-9/hr (monthly: $1,000-$1,500 | PHP 50,000 - 85,000) + Benefits of up to $175/month in value (see below)
- The CEO is based in the UK. It will not be expected to work all of the same hours, but at least a 2-hour crossover time will be necessary for adequate collaboration

MUST HAVES (SKILLS):
- 2+ years experience managing Amazon PPC with a strong understanding of campaign structure, bulk operations, the different ad & targeting options, etc
- Strong statistical knowledge and experience
- A PRO with Microsoft Excel & Google Sheets (Advanced skills are a necessity with the ability to use nested formulas, pivot tables, etc)
- Comfortable using Helium 10 & Amazon PPC Software (e.g. Scale Insights)
- Analytical Bachelor’s Degree (e.g. Computer Science, Statistics, Maths, Engineering)
- Strong problem-solving and communication skills
- Ability to demonstrate your abilities with previous PPC analysis you have completed

NICE TO HAVES*:
*if you don’t currently have these skills, you will be expected to develop them in the role, so you need to be eager to go above and beyond and have a strong desire to continually learn
- Python programming (for data extraction, data cleaning, and analysis)
- Database management (e.g. MySQL, Google Cloud or similar)
- Data visualization (e.g. Power BI, Google Data Studios, Tableau)
- Google Ads Experience

MUST HAVES (OTHERS):
- Reliable electricity supply
- Your own computer or laptop
- A quiet and uninterrupted workspace
- Reliable and fast internet access (above 50mbps)
- Comfortable using Slack for comms & ClickUp/Asana for project management

PERSONALITY TRAITS:
- A self-motivated worker with ambition, that can keep well-driven in a WFH environment
- Attention to detail
- A growth mindset & always willing to learn
- Enjoy a challenge
- Well organized
- Happy to take on responsibility
- Requires little supervision (the ability to take direction, but also the independence and confidence to explore your own ideas)

KEY RESPONSIBILITIES:
- Collect, analyze, and report on data from multiple sources, including advertising platforms, sales data, marketplace data, etc
- Develop and maintain dashboards and reports to track key performance indicators (KPIs) and provide insights
- KPI monitoring, analyzing & benchmarking (e.g. CTR, CVR, CPC, TACOS, competitor analysis, etc)
- Exploring & analyzing the different reports Amazon offer, and how to use them productively and effectively (e.g. PPC reports, Brand Analytics, etc)
- Action optimizations from the insights. For example, creating new ad campaigns, adjusting bids, product pricing adjustments, shifting exposure to higher CTR color variations, listing keyword changes for SEO, etc.
- Liaise with the inventory manager to ensure our inventory position is adequate and well-planned based on the changes in KPI metrics and moving closer to optimized profitability.
- Keep the CEO updated with regular updates on insights, using dashboards, Google Sheets, and being comfortable discussing this over video recordings
- Create and maintain documentation for processes and analysis
- Maintain a deep understanding of the Amazon Ads ecosystem & stay up-to-date with industry trends.


BENEFITS:
- 13th-month pay (13th-month paid pro rata each December)
- Health insurance - we will provide up to $50 USD monthly reimbursement, which you can be applied to any form of health insurance costs such as HMO, Philhealth, Maxicare, etc

If you are ready for a challenge, like the sound of the role and have the required skill set, please complete the form below to apply today (you can always submit the form partially completed if you run out of time and come back to complete/edit it later on):
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