My Amazon Guy is looking for Advertising Auditor and Strategist!

About My Amazon Guy:
My Amazon Guy is a growing digital marketing agency with more than 500 employees and clients! We are engaging, rewarding, and innovative. Our company’s goal is to grow sales while giving our clients the peace of mind that everything on Amazon is taken care of.

ADVERTISING AUDITOR

The Advertising Auditor is responsible for meticulously implementing MAG’s best practices for PPC growth on assigned client accounts within the Advertising department. This role entails ensuring the team consistently delivers high-quality work and adheres to the best practices for organizing and updating Asana boards under the PPC Only Client Management Guild.

The Advertising Auditor must demonstrate accountability for their work, providing regular progress reports, and account feedback, and promptly reporting roadblocks to their Guild Manager. Additionally, the role involves actively assisting leadership in facilitating in-depth skills transfer, training, and coaching sessions as required by teaUpgrade to see actual infombers or the Brand Management Team.

Key Responsibilities:
1. Account Management
2. Asana Updates.
3. Compliance with MAG Standards
4. Reporting and Communication
5. Training and Coaching
6. Continuous Learning
7. Sales Retention Strategies
8. Quality Assurance
9. Problem Account Management
10. Collaboration and Liaison

Qualifications:
- 2+ years experience in an Advertising Specialist role at an Amazon agency.
- 2-4 years of experience in the management of Amazon PPC.
- Excellent communication and interpersonal skills - fluent in spoken and written English
- Experience in managing multiple brands, accounts, and developing strategies, and driving results for a wide variety of clients, brands, and products on the Amazon marketplace.
- Ability to utilize Amazon bulk files, utilize macros, understand negation strategy, proper account organization, keyword research strategies, and tools (Helium10, etc)
- Leadership and drive to obtain client results.
- Those who held leadership role/s in the past is/are a big plus!
- Comfortable and excel in a fast-changing environment. Able to multitask at an expert level and help ensure that tasks get completed.

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ADVERTISING STRATEGIST

Take on challenging accounts and create new strategies to turn them around.

As an Advertising Strategist at MAG, you'll be the architect of impactful PPC campaigns, driving sales growth, revenue increases, enhanced conversions, and strategy follow-through. Your primary focus will be on crafting tailored strategies for various ad formats, including sponsored products, sponsored brands, and sponsored display ads. You'll delve into the nuances of each ad type, leveraging their unique characteristics to maximize results.

Key Responsibilities:
1. Account Auditing and Deep Changes:
2. Rapid Campaign Creation and Optimization:
3. Keyword Research and Expansion:
4. Ad Copy Iteration and Testing:
5. Bid Management and Budget Allocation:
6. Continuous Monitoring and Optimization:
7. Collaboration and Communication:
8. Crisis Management and Problem-Solving:
9. Stay Updated on Industry Trends and Best Practices:
10. Send End of Day Reports and/or join Client Calls to address PPC issues

Qualifications:
- 2+ years experience in an Advertising Specialist role at an Amazon agency.
- 2-4 years of experience in the management of Amazon PPC.
- Proven Experience in developing and implementing successful PPC advertising strategies, preferably in an e-commerce or digital marketing environment.
- Strong analytical skills with the ability to interpret data and draw actionable insights to optimize campaign performance.
- Proficiency with PPC advertising platforms such as Google Ads, Amazon Advertising, or similar platforms, as well as familiarity with analytics tools for campaign tracking and measurement.
- Ability to think strategically and creatively to develop innovative advertising strategies that align with business objectives.
- Ability to adapt quickly to changing market dynamics, algorithm updates, and emerging trends in digital advertising.
- Excellent communication skills with the ability to effectively convey complex ideas and strategies to stakeholders at all levels.
- Collaborative attitude with the ability to work effectively in a team environment and collaborate with cross-functional teams.

You may also follow up on your application by emailing us at Upgrade to see actual info