Facebook Media Buyer

Job Description: Facebook Media Buyer

We are seeking a highly skilled and motivated Facebook Media Buyer to join our team. The ideal candidate will have a minimum of 2 years of experience in media buying, with a strong understanding of the Facebook advertising platform. Prior experience in launching successful life insurance campaigns is preferred but not required.

Responsibilities:
- Develop and implement effective Facebook ad campaigns for our clients
- Conduct thorough research and analysis to identify target audience and optimize ad targeting
- Continuously monitor campaign performance and make necessary adjustments to ensure maximum ROI
- Create engaging ad copy and visuals using Canva or other design tools
- Collaborate with creative teams to develop compelling visual content for ads
- Keep up-to-date with industry trends, best practices, and new features on the Facebook advertising platform
- Provide regular reports on campaign performance and suggest strategies for improvement

Requirements:
- Minimum of 2 years of experience in media buying, preferably on the Facebook platform
- Strong understanding of digital marketing concepts, including targeting, tracking, analytics, and optimization techniques
- Experience working with Canva or other design tools to create visually appealing ad content
- A proven track record of successfully launching and managing ad campaigns that meet or exceed client goals
- Excellent analytical skills with the ability to interpret data and make data-driven decisions
- Effective communication skills and ability to collaborate with cross-functional teams

This is an exciting opportunity for a driven individual who is passionate about digital marketing and has a strong interest in the insurance industry. If you meet the requirements above and are looking for a challenging yet rewarding role, we would love to hear from you. Please submit your resume along with any relevant portfolio or case studies showcasing your previous work.