Launch Manager

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TYPE OF WORK

Part Time

SALARY

Php 30,000 - Php 40,000

HOURS PER WEEK

20

DATE POSTED

Apr 28, 2024

JOB OVERVIEW

•The Launch Manager is a key leadership position on the marketing team for Healing Rosie . You will work with the CEO and COO to oversee launches, funnel builds, our newsletter / podcast / social calendar, and overall, look out for the integrity of the brand and the success of our marketing efforts.

•Working with our copywriter, designer, digital marketing admins and developer to ensure new funnels are built and launched successfully to meet our quality standards.
Retain a detailed overview of all offers and projects. Be able to step in as required and assist move projects and tasks forward to completion.
•Coordinating funnel mapping with input from key stakeholders to plan launches and brand / community-building efforts, including scoping and monitoring workflows
Manage the customer journey, including creating the best customer experience, increasing referrals and retention, maximizing lifetime value, etc.
•Oversee our content strategy, including email marketing + newsletters, weekly podcast, and development of key assets like books or quizzes to generate leads
•Support the CEO and COO in tracking KPIs across all marketing channels to identify areas of opportunity, weakness, etc.
This is a leadership role more than an executing role. You will need an expansive understanding of the various roles within a marketing team so you can provide the leadership that helps everyone to excel.
•In addition, you will be responsible for ongoing training and development for yourself and the team to keep your skills sharp and our efforts successful. The company devotes significant resources to training and equipping the team.

THE IDEAL CANDIDATE:
•Will have a strong background and growing knowledge of Direct Response Marketing to manage launches and company growth, with a strong working knowledge of the role of powerful storytelling both visually and with words.
•Is a self-starter who thrives in a team environment, and will proactively identify productivity issues and meet challenges with a solutions-oriented mindset to create results; courage to bring productivity or performance challenges to leadership for support, as needed
•Has experience with Creative Direction and telling stories through campaigns driven by direct response marketing principles and a strong grasp of why people buy; uses these principles to guide the creative process with the team and provide excellent creative direction for winning creatives
•Ability to make sense of metrics and see where there are problems or opportunities in our numbers
•Be comfortable with onboarding and training new teaUpgrade to see actual infombers, monitoring their performance for excellence, managing weekly 1:1s with teaUpgrade to see actual infombers as needed
•Have experience managing social media and advertising projects, to include copywriting, design and implementation across marketing channels, including Facebook, YouTube, Instagram, Linkedin, Pinterest (loading and optimizing content, community management, etc).
•Managing and supervising marketing projects from beginning to end.
•Proactively develop, implement, monitor and socialize new and/or existing processes that improve cross-functional alignment, effectiveness and decision-making.
•Has training in media buying and Facebook / Google Ads, with an understanding of the metrics to monitor to ensure success
•Understands programming automation logic (if / then)
•Excellent people skills, with an ability to work productively with many types of people and to build great rapport with direct reports; comfortable being assertive with others to meet (or exceed) deadlines
Is coachable, and can accept feedback to improve performance and leadership with a great attitude

Experience and Skills Required:
•Must have 5+ years of experience in the Direct Marketing world or high ticket sales, with a proven track record of getting results
•2+ years managing a marketing team doing launches, etc. is required
•2+ years of branding experience, creating Creative Briefs, and experience with copywriting / logo design a huge huge plus
•Health experience highly preferred.
•Experience with project management theory and best practices.
•Excellent organizational, prioritization, and decision-making skills
•Experience in WordPress, CartFlows, Kartra, Zapier, Integrately, Google Analytics, and Google Tag Manager is strongly preferred
•Demonstrate a solid typing WPM (ideally 55 wpm+)
•Excellent English skills, and able to communicate well both verbally and in writing
•Experience with remote team tools like Time Doctor, Slack, Trello, Google Suite, LastPass, and Zoom

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Tech Requirements:
•Computer - at least i5 or equivalent with 8gb RAM
•Internet Speed - At least 20 MBPS Download speed

Work core hours are from 3 pm - 7 pm CST // 4 am to 8 am PHT, Monday through Friday.
This is a part-time role that we expect to be full-time within 4-6 months.

This is a part time role with a salary range monthly of P30,000 -40,000.

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APPLICATION INSTRUCTION:

1. Please send an email to Upgrade to see actual info with the Subject: I am your next HR Launch Manager

2. Then, please share a couple of paragraphs describing why you'd be good for this position, and

3. Please share the link to your resume (don't skip this step or we will not accept your application!).

4. Please also include your mobile phone and Viber contact number (We will provide updates regarding your application here) to speed up the application process. Thank you

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