Marketing Assistant

Job Title: Marketing Assistant

Overview:
We are seeking a dynamic and creative Part-Time Marketing Assistant to join our team. The ideal candidate will have a passion for marketing, exceptional organizational skills, and proficiency in various marketing tasks including video editing, social media management, graphic design, copywriting, content creation, and email marketing.

Responsibilities:
Video Editing:
*Edit long and short-form videos for various marketing purposes including Business Interviews, Real Estate Walkthroughs, Agent Interviews, etc.
*Ensure videos are engaging, visually appealing, and align with brand guidelines.
*Collaborate with the marketing team to develop video concepts and storyboards.
Social Media Management:
*Manage and post content on Facebook and Instagram platforms.
*Create and curate compelling content including images, videos, and captions to increase engagement and followers.
*Monitor social media channels, respond to comments, messages, and inquiries in a timely manner.
Social Media Scheduling:
*Utilize scheduling tools to plan and schedule social media posts in advance.
*Coordinate with the marketing team to align social media content with marketing campaigns and initiatives.
Graphic Design:
*Design graphics for social media posts, events, email newsletters, advertisements, and other marketing materials.
*Ensure all designs are visually appealing, on-brand, and resonate with the target audience.
Copywriting:
*Write compelling and concise copy for social media posts, email newsletters, website content, advertisements, and other marketing materials.
*Tailor messaging to different audiences while maintaining brand voice and tone.
Content Creation:
*Generate creative ideas for content across various platforms to drive engagement and brand awareness.
*Develop infographics, and other content assets to educate and engage the target audience.

Email Marketing (Klaviyo System):
*Manage email marketing campaigns using the Klaviyo platform.
*Create email templates, design email layouts, and write compelling copy to drive engagement and conversions.
*Segment email lists, schedule campaigns, and analyze performance metrics to optimize email marketing efforts.

Qualifications:
*1 year + experience working overnight as this can be difficult on families and I want to ensure you have adjusted and know what to expect.
*1 year + of experience in marketing is preferred.
*Proven experience in video editing.
*Proficiency in graphic design tools such as Adobe Photoshop, Illustrator, or Canva.
*Strong copywriting skills with the ability to craft engaging and persuasive content.
*Experience with social media management and scheduling tools (scheduling directly through FB).
*Familiarity with email marketing platforms, we will train you to use our system (Klaviyo).
*Excellent organizational skills and attention to detail.
*Creative thinker with the ability to generate innovative ideas.
*Strong communication and collaboration skills.
*Ability to multitask and work efficiently in a fast-paced environment.
Experience in Real Estate is a plus!

*About Our Team:*
The Tomlinson Group is looking for a talented individual to be a part of our growing team. My name is Kaitlyn and I help with the hiring and training of our virtual assistants. We would love to find a candidate who is a self-motivated individual with a knack for marketing tasks. Having real estate experience is a BIG plus!

**To Apply for the job:**
1. Change the subject line to "I want the virtual Marketing Assistant position [Insert the name of our Listing Specialist and Marketing Director here] found on our website, www.thetomlinson.group/
2. At the top of your message write 2-3 few sentences on why you would like this position, and why you are a good fit. Do not write more than that or else your application will be deleted.
3. Under that put the following, and include the numbers to make it easy for me to read.
--
1. What your top strengths are for the position
2. Link to your Instagram or Facebook Profile if you have one
3. What you feel your weaknesses are
4. How long have you worked the night shift.
5. Why do you consider yourself a self-starter.
6. Please include your resume. (Copy and paste is fine)
We are looking forward to your application!