Home-Based Digital Marketing Specialist

Are you a driven individual with exceptional communication skills and a knack for promoting brands? We're seeking self-starters with an entrepreneurial spirit to uncover new opportunities within our business. Most importantly, we want great people who are fun to work with!

Strategic Mastery:

Understand and implement the strategic direction set by High Point's Executive Team.
Collaborate with top management to achieve strategic goals through tactical plans.
Execute day-to-day marketing tactics and report results bi-weekly.
Content Wizardry:

Develop quarterly content plans in collaboration with management and supporting agencies.
Coordinate and execute plans with internal and external assets.
Support subject matter experts by reviewing, proofing, and editing their work.
Generate non-technical content to support the content plan and web team.
Ensure maximum exposure for new content across primary websites, social media profiles, and email.
Social Media Expertise:

Deploy strategic social media posts aligned with marketing initiatives.
Create monthly post schedules for Instagram and Facebook.
Collaborate with subject matter experts to execute scheduled posts.
Develop non-technical posts featuring customers and offering behind-the-scenes insights into HPS.
Manage comments and inquiries across all social platforms.
Invest time in researching astronomy-related posts and expand social reach through influencer relationships.
Graphic Design Brilliance:

Create graphic banners for websites, social profiles, email campaigns, and tradeshows.
Generate graphics to highlight product features and company benefits.
Proficiencies Required:

Google Analytics & Adwords

Facebook, Instagram & LinkedIn
Content publishing
Marketing tools
Contest deployment
Community management

Email marketing

This is a home-based opportunity where you can make a real impact and grow with our dynamic team. Apply now and be part of our success story!