Email Marketing Specialist (with HubSpot automation experience)

Come join one of the fastest-growing Digital Marketing Agencies in Texas!

LeadOrigin, a full-service digital marketing and creative agency that helps businesses establish a strong online presence and connect with their target audience. Our team of experts specializes in a wide range of services such as website design and development, branding, social media marketing, search engine optimization, and content creation.

Our leadership team has a wealth of experience in the industry, and are committed to staying ahead of the latest trends and technologies to deliver cutting-edge solutions for our clients. We pride ourselves on our ability to understand our client's unique needs and tailor our services to meet those needs.

At LeadOrigin, we are passionate about what we do and are dedicated to delivering exceptional results for our clients. Join us and let's create something amazing together.

Job Description

Lead Origin is seeking for a sharp and innovative email marketing Upgrade to see actual info this position, you will be required to oversee all aspects of email marketing campaigns, including market research, content creation, and the dissemination of copy. As an email marketing specialist, you will also be required to collaborate with coworkers across departments to ensure maximum uptake of offerings.

To be successful as an email marketing specialist, you should demonstrate the ability to create accessible, engaging, and memorable texts. Ultimately, an outstanding email marketing specialist will remain abreast of technological developments that facilitate the dissemination and monitoring of campaign features.

Responsibilities

• Conducting market research to better comprehend prevailing consumer behaviors.
• Reviewing our former campaigns to ascertain areas of strength and weakness, which could inform subsequent outputs.
• Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clientele.
• Creating well-written copy that is free from mistakes.
• Collaborating with graphic designers to improve the appearance layout of outputs.
• Maintaining a database of customers who have opted to receive our correspondence.
• Distributing emails through the use of automation software.
• Monitoring and reporting on the utility of each campaign.
• Process automation using CRM

Requirements

• Degree in marketing management, advertising, communications, or similar.
• Proven experience creating high-impact, unique marketing campaigns.
• Prior database management experience, preferably in a similar role.
• Familiarity with pertinent automation and performance evaluation software.
• Knows how to automate the process using CRMs
• Excellent project management skills specific to marketing.
• Outstanding copywriting and copyediting abilities.
• Ability to harness collaboration to produce well-crafted content.
• Drive, ingenuity, and gumption.
• Willingness to work extended hours to ensure that projects are completed, as needed.

Please send your CV to Upgrade to see actual info