LinkedIn Advertiser

APPLICANTS WHO APPLY THROUGH THE LINK BELOW WILL BE SCREENED
***Only complete submissions will be considered.***

Who we are:
Join our growing team at gigCMO Ltd, a dynamic growth consultancy providing strategic marketing leadership and expertise to start-ups, scale-ups, and SMEs, propelling them toward profitable revenue growth. Nestled in the heart of the City of London, United Kingdom, we specialise in supporting B2B clients in expanding their reach domestically and internationally. Our dedicated team, operating under the banner of Magnacca International, is strategically based in the Philippines. We chose this location for its pool of talent, strong social skills, enthusiasm, and unwavering loyalty.

We are looking for a detail-oriented and technically skilled website auditor to identify and resolve site issues related to accessibility, performance, SEO, and security in WordPress, HubSpot, and Webflow. This role will be critical in ensuring our digital properties meet quality standards and provide excellent user experiences.

Position Overview:
As a LinkedIn Advertiser, where you'll play a pivotal role in driving strategic marketing initiatives, reporting directly to the CEO and COO, you'll be tasked with developing and executing targeted advertising campaigns on the LinkedIn platform. Your expertise in managing LinkedIn Campaign and analysing campaign performance metrics will be instrumental in achieving our marketing objectives.

Responsibilities and duties
Develop and execute LinkedIn advertising campaigns that align with our marketing objectives, targeting specific professional demographics, industries, and interests.
Manage the LinkedIn Campaign Manager tool to set up ads, including sponsored content, text ads, and sponsored InMail, ensuring optimised campaigns for performance.
Analyse and report on campaign effectiveness using LinkedIn analytics and other measurement tools, providing insights and recommendations for optimisation.
Collaborate with content creators to produce compelling ad copy and visuals that resonate with our target audience on LinkedIn.
Conduct A/B testing on various elements of campaigns to refine strategies and improve ROI.
Stay current with LinkedIn advertising trends and best practices, implementing new tactics to enhance campaign effectiveness.

Required skills and experience
Proven understanding of managing LinkedIn advertising campaigns, including familiarity with LinkedIn Campaign Manager and LinkedIn Insight Tag
Knowledge of privacy and compliance regulations related to LinkedIn advertising
Strong analytical skills, with expertise in analysing campaign performance metrics and making data-driven decisions
Excellent communication and collaboration abilities for working closely with marketing, sales, and content teams
Creative thinking with experience in crafting engaging ad content tailored to professional audiences
Understanding of SEO principles and their application to content marketing on LinkedIn

Preferred skills and experience
Bachelor's degree in marketing, communications, or related field
At least 2 years of Experience in B2B marketing and understanding of account-based marketing strategies
Knowledge of privacy and compliance regulations related to LinkedIn advertising
Certification in LinkedIn advertising or digital marketing platforms

Application Requirements: This role demands a full-time commitment and is not compatible with another full-time job. To be considered, kindly fill out the form using this link: Upgrade to see actual info