Copywriter for Marketing Agency

Lulabee Media is seeking a versatile and creative Copywriter to join our dynamic team. This individual will be responsible for crafting compelling copy across various digital platforms, including Google and Facebook Ads, email marketing campaigns, and product descriptions. The ideal candidate is a wordsmith with a knack for persuasive language, has an analytical mind for keyword research, and can seamlessly integrate SEO strategies into their writing.

Key Responsibilities:

Google Ads Management:

Develop and write engaging headlines, descriptions, sitelinks, and callouts for new and existing campaigns.
Perform bi-daily audits of the search term report to refine keyword strategy, including adding negatives and identifying new keyword opportunities.


Facebook Ads Copy:

Collaborate with graphic designers by providing short, impactful text for on-image content.
Write fresh headlines and body text for client campaigns, ensuring each message resonates with the target audience.
Conduct thorough research to generate innovative copy hooks tailored to client needs.


Email Marketing:

Design and implement email workflows, including segmentations and automated flows, aimed at converting subscribers to customers.

Write and design 20-25 emails per month, focused on digital product sales and membership promotions, adhering to provided topics, resources, and format.

Create visually appealing images and draft compelling body text and subject lines for various email campaigns.

Product Descriptions:

Craft clear and engaging product descriptions, incorporating robust keyword research and SEO best practices.
Utilize a standardized template to ensure consistency and clarity across all product listings.

Product Writing:

Develop instructional content for educational products, guiding both students and teachers on utilization in classroom settings.
Write reading comprehension passages that are educational and engaging for a younger audience.
Create entertaining and educational stories designed to captivate and inform children.

Training is included for the right candidate.