Hello! I’m Slac — a seasoned Digital Marketing Specialist and Executive Assistant with a strong foundation in Lead Generation, Content Creation, and Strategic Outreach.
My professional journey began after graduating with a Bachelor of Arts in Political Science from De La Salle University - Manila, where I honed my skills in research, critical thinking, and persuasive writing.
I started my career in the Call Center Industry, where I developed essential skills in customer service, communication, and performance under pressure. I had the opportunity to work with global brands such as AOL, Orbitz, CheapTickets, American Express, and KGB Philippines, where I was eventually promoted to Data Specialist, focusing on research and data analysis.
Driven by a desire to work more creatively and independently, I transitioned into freelance work, specializing in Executive Assistance, Lead Generation, Writing, Team Management, Training Development, and Digital Marketing. I’ve worked with companies such as AngelsData and
Over the years, I’ve built a strong track record in B2B and B2C lead generation—leveraging a combination of cold
Beyond digital marketing, I’m also a spoken word poet and street photographer, known for performing in local events and capturing human stories through visual and written storytelling.
I work best as a strategic partner—collaborating with startups, founders, and small teams who want to streamline operations, grow their visibility, and generate results through proven digital marketing systems. If you’re looking for a dependable expert to support your goals and bring measurable value to your business, let’s connect.
Experience: 1 - 2 years
I have been trained to create email templates, write compelling emails and I understand anti-spam laws. I worked with different industries like mobile app companies, athletic wear, tech recruitment and restaurant.
Experience: Less than 6 months
During my time with Compass.com, I had the privilege of working as a real estate marketer support, where I assisted real estate agents in preparing their marketing materials and writing captions for their social media posts. I quickly learned that real estate marketing requires a great deal of attention to detail and an ability to write compelling copy that resonates with potential buyers. By carefully studying the real estate market and understanding the needs of the target audience, I was able to create effective marketing materials that helped agents sell their properties quickly and efficiently. I was also responsible for ensuring that all marketing materials were up to Compass.com's standards and guidelines, and that they complied with all relevant regulations and laws. This required a high level of organization and attention to detail, as well as strong communication skills to ensure that agents understood the guidelines and requirements. Overall, my experience as a real estate marketer support at Compass.com was challenging, yet highly rewarding. I gained valuable skills in marketing, communication, and organization, and I am confident that my experience in this field will be an asset to any organization.
Experience: 5 - 10 years
One specific past experience that showcases my skills in Facebook marketing was when I worked with Blued, a gay dating and live streaming app company. As their Community Manager and Social Media Marketing specialist, I was in charge of creating and executing their Facebook marketing strategy, which included creating and scheduling daily posts, running Facebook ads, and engaging with their audience through comments and messages. To achieve our goals, I utilized my expertise in Facebook advertising to create targeted ads that would reach our desired audience. I also worked on developing engaging content for their Facebook page, such as product images and videos, to drive engagement and increase brand awareness. Through my efforts, I was able to significantly increase their Facebook, Twitter and Instagram page likes, engagement, and conversion rates, leading to a noticeable increase in sales for the company. This success in Facebook marketing contributed to the overall growth and success of the company, and I am proud to have been a part of it.
Experience: Less than 6 months
My experience in affiliate marketing at Hollowrock Gear was truly amazing. I was able to partner with niche sports communities such as MMA, Parkour practitioners, and fun run communities, as well as international people in sports, and leverage their trust to promote Hollowrock Gear's products. By tapping into these communities' existing audiences, I was able to significantly increase the visibility of the brand and build strong relationships with potential customers. This strategic approach paid off handsomely, as I was able to significantly increase Hollowrock Gear's revenue from affiliate marketing. My ability to collaborate and build meaningful relationships with people from different backgrounds and cultures was key to my success in this area. Through my efforts, I was able to showcase my expertise in affiliate marketing and demonstrate my value as a digital marketing specialist. Overall, my experience in affiliate marketing at Hollowrock Gear was truly remarkable, and it's a testament to my skills and dedication. I am confident that my expertise in affiliate marketing can be an asset to any organization, and I look forward to continuing to hone my skills in this area.
Experience: 1 - 2 years
Experience: 2 - 5 years
As a project manager in digital marketing, I was responsible for overseeing various marketing campaigns and ensuring that they were executed efficiently and effectively. This involved working closely with the marketing team to define project scope, timelines, and budgets, as well as monitoring progress and providing regular updates to stakeholders. One of my most significant achievements as a project manager was leading a social media campaign for a well-known fashion brand. This campaign involved creating engaging social media content, developing and executing social media advertising strategies, and analyzing campaign results to make data-driven decisions. Throughout the project, I worked closely with the creative team, the social media team, and the brand team to ensure that the campaign stayed on track and met its objectives. This required strong communication and collaboration skills, as well as an ability to manage timelines and budgets effectively. In addition to managing campaigns, I also played a key role in identifying and implementing process improvements to streamline project management workflows. I worked closely with stakeholders to identify pain points and develop solutions to address them, which ultimately helped to increase efficiency and productivity across the team. Overall, my experience as a project manager in digital marketing taught me the importance of effective communication, organization, and collaboration. By working closely with my team and stakeholders, I was able to deliver successful campaigns that drove results and met business objectives.
“There are just so many skills that the Filipino market has that they bring to the table. It's been amazing.”
Samori Coles
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