Online Business Manager|Funnels & Automations

Marketing Automation Strategy: Develop and execute marketing automation strategies to drive lead generation, nurture prospects, and support customer retention initiatives. Campaign Management: Design, build, and manage automated marketing campaigns across various channels, including email, SMS, social media, and web, ensuring optimal targeting, personalization, and conversion. Lead Nurturing: Create and implement lead nurturing programs to guide prospects through the sales funnel, utilizing lead scoring and behavioral data to trigger relevant and timely communications. Database Management: Maintain and segment the marketing database, ensuring data accuracy and compliance with privacy regulations. Continuously update and cleanse the database to improve campaign performance. Content Personalization: Collaborate with content creators to develop personalized content for different stages of the customer journey and customer segments, improving engagement and conversion rates.

Business Operations: Oversee the day-to-day operations of the online business, including product management, order processing, inventory management, and customer service, ensuring smooth and efficient workflows. E-commerce Strategy: Collaborate with the leadership team to develop and implement effective e-commerce strategies to achieve business goals, increase revenue, and enhance the overall customer experience. Digital Marketing: Work closely with the marketing team to plan and execute online marketing campaigns, including email marketing, social media, and SEO, to drive traffic and increase conversions. Website Management: Manage the company's website, ensuring its functionality, user-friendliness, and mobile responsiveness. Continuously improve the website's performance and optimize the user experience.

Project Planning: Define project scope, goals, and deliverables in collaboration with stakeholders. Develop comprehensive project plans, including timelines, resource allocation, and risk management strategies. Project Execution: Lead and motivate cross-functional teams to execute project tasks efficiently and effectively. Monitor progress, track milestones, and ensure project deliverables are completed on time and within budget. Stakeholder Communication: Act as the primary point of contact for project stakeholders, providing regular updates on project status, addressing concerns, and managing expectations throughout the project lifecycle. Risk Management: Identify potential risks and develop mitigation plans to minimize project disruptions. Proactively address issues that may impact project timelines or objectives. Resource Management: Allocate resources appropriately to ensure optimal productivity and efficiency. Coordinate with department leads to secure necessary resources for successful project execution. Quality Assurance: Implement quality control measures to ensure project outputs meet established standards and fulfill client requirements. Change Management: Effectively manage project scope changes, evaluating their impact on timelines, budgets, and deliverables. Facilitate change requests and obtain necessary approvals as required. Documentation and Reporting: Maintain comprehensive project documentation, including project plans, status reports, meeting minutes, and risk logs. Generate regular progress reports for stakeholders and management. Continuous Improvement: Identify areas for process improvement and implement best practices to enhance project management efficiency and effectiveness.