EMPLOYMENT HISTORY
Company: Dilate Digital
Address: Perth, Australia
Position: Google Ads/PPC Manager
Period: June 1, 2020 – Present
Job Description :
- Managing PPC accounts (Google, Bing,
- Reporting directly to the Account Managers such as account improvement, issues etc.
- Monitoring the performance of the PPC campaigns in Google Ads.
- Ensuring the website landing pages are all up daily.
- Monitoring the PPC campaign budget per account.
- Performing bidding strategies to maximize the effectiveness of the PPC campaigns.
- Responsible for optimizing campaign effectiveness such as tracking conversions.
- Ensure that all activity delivered is consistent with the guidelines in Google.
- Executes keyword research, and proper keyword segmentation, and determines the relevance of the keyword for the campaign services, category, and landing page.
- Manage and optimize keywords through testing with ad copy, landing pages, bidding strategies, negative keywording, etc.
- Maintain and enhance PPC knowledge.
Company: Merged Media
Address: Ontario, Canada
Position: Google Ads Specialist
Period: October 1, 2019 – March 31, 2020
Job Description :
- Monitoring the performance of the PPC campaigns in AdWords.
- Ensuring the website landing pages are all up daily.
- Monitoring the PPC campaign budget per account.
- Performing bidding strategies to maximize the effectiveness of the PPC campaigns.
- Responsible for optimizing campaign effectiveness such as tracking conversions.
- Ensure that all activity delivered is consistent with the guidelines in Google.
- Executes keyword research, and proper keyword segmentation, and determines the relevance of the keyword for the campaign services, category, and landing page.
- Manage and optimize keywords through testing with ad copy, landing pages, bidding strategies, negative keywording, etc.
- Maintain and enhance PPC knowledge.
Company: Veravo Sherpa
Address: Dubai, UAE
Position: PPC Executive
Period: Feb 1, 2016 – Sept 11, 2019
Job Description:
- Generate Google AdWords account weekly performance and monthly performance reports.
- Monitoring the performance of the PPC campaigns in AdWords daily.
- Ensuring the website landing pages are all up daily.
- Monitoring the PPC campaign budget per account.
- Performing bidding strategies to maximize the effectiveness of the PPC campaigns.
- Responsible for optimizing campaign effectiveness such as tracking conversions.
- Ensure that all activity delivered is consistent with the guidelines in Google.
- Executes keyword research, and proper keyword segmentation, and determines the relevance of the keyword for the campaign services, category, and landing page.
- Manage and optimize keywords through testing with ad copy, landing pages, bidding strategies, negative keywording, etc.
- Maintain and enhance PPC knowledge.
Company: White SEO
Address: New South Wales, Australia
Position: PPC Specialist
Period: September 10, 2015 – December 05, 2015
Job Description:
- Monitoring the performance of the PPC campaigns in AdWords.
- Ensuring the website landing pages are all up daily.
- Monitoring the PPC campaign budget per account.
- Performing bidding strategies to maximize the effectiveness of the PPC campaigns.
- Responsible for optimizing campaign effectiveness such as tracking conversions.
- Ensure that all activity delivered is consistent with the guidelines in Google.
- Executes keyword research, and proper keyword segmentation, and determines the relevance of the keyword for the campaign services, category, and landing page.
- Manage and optimize keywords through testing with ad copy, landing pages, bidding strategies, negative keywording, etc.
- Maintain and enhance PPC knowledge.
Company: eTraffic Group
Address: Level 1, 530 Little Collins Street Melbourne, Victoria Australia
Position: PPC Consultant
Period: April 7, 2014 – August 31, 2015
Job Description:
- Generate, send keywords, and analyze reports directly to the Project Manager regarding the performance of the PPC Campaigns in AdWords.
- Monitoring the performance of the PPC campaigns in AdWords.
- Monitoring the PPC campaign budget per account.
- Performing bidding strategies to maximize the effectiveness of the PPC campaigns.
- Responsible for optimizing campaign effectiveness such as tracking conversions.
- Ensure that all activity delivered is consistent with the guidelines in Google.
- Executes keyword research, and proper keyword segmentation, and determines the relevance of the keyword for the campaign services, category, and landing page.
- Manage and optimize keywords through testing with ad copy, landing pages, bidding strategies, negative keywording, etc.
- Maintain and enhance PPC knowledge.
Company: GoIndustry DoveBid Inc.
Address: Unit 6B, 6th F, 1100 Citibank
-Frabelle Bldg., Madrigal Bus. Park, Alabang
-Zapote Road Muntinlupa City
Position: PPC Specialist
Period: June 24, 2013, up to March 31, 2014
Job Description:
- Generate, send keywords, and analyze reports directly to the Sales Event Marketer regarding the performance of the PPC Campaigns in AdWords.
- Monitoring the progress of the PPC campaigns in AdWords.
- Monitoring the PPC campaign budget.
- Performing bidding strategies to maximize the effectiveness of the PPC campaigns.
- Responsible for optimizing campaign effectiveness such as tracking conversions.
- Ensure that all activity delivered is consistent with the guidelines in Google.
- Executes keyword research, and proper keyword segmentation, and determines the relevance of the keyword for the campaign services, category, and landing page.
- Manage and optimize keywords through testing with ad copy, landing pages, bidding strategies, negative keywording, etc.
- Maintain and enhance PPC knowledge. Other Task:
- Managing Google Plus page
- Assisting other tea
Company: OptimizeX Inc. (PrimeView)
Address: Unit 6B, 2nd F, 1100 Citibank-Frabelle Bldg., Madrigal Bus. Park, Alabang-Zapote Road Muntinlupa City
Position: PPC Specialist
Period: November 12, 2012, up to May 17, 2013
Job Description:
- Generate, send keywords, and analyze reports directly to the Operations Manager regarding the performance of the PPC Campaigns in AdWords/AdCenter.
- Monitoring the progress of the PPC campaigns in AdWords/MSN.
- Monitoring the PPC campaign budget.
- Performing bidding strategies to maximize the effectiveness of the PPC campaigns.
- Responsible for optimizing campaign effectiveness such as tracking conversions.
- Ensure that all activity delivered is consistent with the guidelines in Google & MSN.
- Executes keyword research, and proper keyword segmentation, and determines the relevance of the keyword for the campaign services, category, and landing page.
- Manage and optimize keywords through testing with ad copy, landing pages, bidding strategies, negative keywording, etc.
- Maintain and enhance PPC knowledge.
Other Task:
- Social Link Building (Blog Posting)
- Social Media (
- Local SEO Citation Building & Review Posting
Company: EndlessRise Inc.
Address: 31st
Position: PPC Specialist
Period: January 09, 2012, up to November 01, 2012
Job Description:
- Generate, send keywords, and analyze reports directly to the SEM/PPC Manager regarding the performance of the PPC Campaigns in AdWords/AdCenter.
- Monitoring the PPC campaign budget.
- Performing bidding strategies to maximize the effectiveness of the PPC campaigns.
- Responsible for optimizing campaign effectiveness such as tracking conversions.
- Ensure that all activity delivered is consistent with the guidelines in Google & MSN.
- Executes keyword research, and proper keyword segmentation, and determines the relevance of the keyword for the campaign services, category, and landing page.
- Manage and optimize keywords through testing with ad copy, landing pages, bidding strategies, negative keywording, etc.
- Client
- Chat Support via
- Perform administrative and clerical duties as per manager instructions.
- Maintain and enhance PPC knowledge.
Company: EndlessRise Inc.
Address: 31st
Position: Team Leader – Local SEO
Period: October 27, 2010 – January 08, 2012
Job Description:
- Ensuring the Local Listing Team produces jobs that meet or exceed both the company’s and the client’s standards for quality, implementing measures to ensure the continuous development of the skills of each member of the team.
- Monitoring the progress of the tea
- Ensuring attendance, discipline, and compliance with guidelines, regulations, plans, and work rules, and escalating disciplinary action.
- Optimization of the local business listing in Google, Yahoo, Bing, and other citation sites.
- Auditing Local Listing campaigns and reports.
- Data research for the improvement of the Local Listing Team procedures.
- Data gathering and testing of local citation sites
- Client
- Non-voice Chat Support via
- Designating Local Listing task.
- Video Creations, Video Submissions, and Review Submissions.
- Implementing the best keyword for the Local Business campaign.
- Training newly hired tea
- Process Improvement
- Suggest and implement ways to maximize the quality and output of the team. This includes communication between tea
- Adherence to Company Policies/Guidelines
Company: EndlessRise Inc.
Address: 31st
Position: Link Builder (Article, Directory, Press Release and Social Bookmarking)
Period: March 17, 2010 – October 26, 2010
Job Description:
- Responsible for Directory Submission, Article Submission, Social Bookmarking, PR Submission, and Classified Ads posting.
- Executes off-page optimization of web pages through social bookmarking, articles and manual directory submissions, press release submission and classified ads posting based on quality and legitimate online marketing guidelines
- Applies white hat technique for off-page optimization
- Ensures submission of quality reports daily at the end of each campaign and gather approved links before the cycle ends.
- Executes research of classified ads and directory sites from time to time.
- Ensures targeted keywords and URLs are concise and accurate to avoid reduplication of work.
Company: AlterBest Solutions Inc.
Address: B17 L36 Royal South Townhomes, Talon V Las Piñas City, Metro Manila
Position: Non-Voice
Period: June 2007 – October 2007, March 2009 – May 2009
Job Description:
- Answers Live Chat Sessions
- Responds to Support Tickets
- Uses professional language at all times
- Achieves maximum customer satisfaction whilst working within the company guidelines
- Handles and investigates customer complaints and recommends solutions.
Experience: 5 - 10 years
Search, Display, Video Ads, Shopify
Experience: Less than 6 months
Experience: Less than 6 months
Experience: 1 - 2 years
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: Less than 6 months
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