After 5 years of practicing Public Relations and Marketing Communications in the second largest PR firm in the Philippines, I am confident in my ability to contribute communications strategies (and written output) that have the end-goal of meeting client and business objectives.
I rose up the ranks from being a junior writer to eventually heading the creative writing department of my previous company. At any given time I oversaw online and mainstream media communications for 50 clients across different industries such as health, business, real estate, public affairs, industrial technology, FMCG, lifestyle and travel. I also managed the communications training and edit all written collaterals of a pool of in-house and outsourced writers. My primary task was to ensure that all written output (PR articles, media invites, online site content, etc.) are
newsworthy and at the same time, aligned with client requirements.
“I had this VA that I could turn things over to made it a lot easier”
Kyle Mckenna
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