Senior Technical SEO Specialist & AI Search Optimization Strategist - Semantic S

Senior Technical SEO & AI Search Optimization Strategist with 10+ years of experience managing scalable SEO systems across 130+ websites. Specialized in technical SEO diagnostics, crawl and indexation optimization, structured data (JSON-LD), Core Web Vitals, semantic site architecture, internal linking systems, local SEO, and multi-location search frameworks. Experienced in agency-scale execution with Seota Digital Marketing and enterprise SEO environments such as LegalMatch. My current focus includes Technical SEO, Semantic SEO, Entity SEO, GEO (Generative Engine Optimization), AEO (Answer Engine Optimization), and AI Search Visibility. I build scalable SEO systems that improve discoverability, site health, organic visibility, and long-term business growth.

Strong experience supporting local SEO initiatives through website-level optimization for multi-location and service-area businesses. Focused on improving local search visibility, geographic relevance, and location-based organic performance through technical SEO, semantic content optimization, and local search architecture. Specialized in location page strategy, geo-targeted content optimization, local entity signals, LocalBusiness and Service schema implementation, internal linking frameworks, NAP consistency validation, service-area SEO, and multi-location site structures. Experienced in supporting local SEO campaigns alongside Google Business Profile management handled by business owners, agencies, or marketing teams. My approach emphasizes scalable local search systems that improve organic visibility, local relevance, user experience, and AI-search discoverability.

Optimize WordPress websites with a focus on metadata optimization, search intent alignment, semantic content structure, heading hierarchy, internal linking systems, topic clusters, entity-based optimization, CTR improvement, and structured data implementation. Experienced in Core Web Vitals optimization, PageSpeed performance improvements, and technical on-page SEO using tools such as GTmetrix, Google PageSpeed Insights, Lighthouse, and Search Console to improve organic visibility, user experience, and AI-search readiness.

Proficient in setting up and analyzing Google Analytics 4 properties including: • Event tracking • Conversion tracking • Custom explorations • Funnel analysis • User behavior insights Use GA4 data to guide technical SEO decisions and optimize organic performance.

Conduct comprehensive SEO audits using: • Ahrefs • SEMrush • Screaming Frog • Google Search Console. Identify technical bottlenecks, content gaps, ranking opportunities, and structured data improvements to increase organic visibility.

Experienced in advanced keyword and search intent research using Google Keyword Planner, Ahrefs, SEMrush, Google Search Console, and competitive analysis tools. Skilled in identifying high-value keyword opportunities, topical clusters, semantic relationships, and entity-driven search patterns for local SEO, service-based businesses, content marketing, and eCommerce websites. Experienced in mapping keywords to user intent, content strategy, site architecture, and conversion goals to improve organic visibility, topical authority, and AI-search discoverability.

Proficient in using Google Search Console to monitor site performance, fix indexing issues, analyze search queries, and optimize pages based on impressions, clicks, and CTR data, Manual action review, Core Web Vitals reports, and Page experience diagnostics.

Experienced in configuring Google Tag Manager for: • Conversion pixels • Event tracking • Data layer integration • Enhanced measurement • Cross-domain tracking. Ensures clean data tracking to support SEO and performance monitoring.

Advanced experience using Ahrefs for backlink profile analysis, competitor benchmarking, keyword research, content gap identification, and authority evaluation. Regularly leverage Ahrefs to audit link equity, analyze anchor distribution, uncover ranking opportunities, and support both technical and off-page SEO strategies.

Experienced in off-page SEO and authority-building strategies focused on acquiring relevant, high-quality backlinks, brand mentions, citations, and trust signals that support long-term organic growth. Skilled in competitor backlink analysis, link gap analysis, authority assessment, and identifying strategic link acquisition opportunities through guest posting, niche edits, resource placements, local citations, and relationship-based outreach. Familiar with modern off-page SEO principles that emphasize topical relevance, entity signals, digital authority, and sustainable link-building practices aligned with search engine guidelines.

Experienced in using SEMrush for technical audits, keyword gap analysis, competitive research, site health monitoring, and ranking trend evaluation. Utilize SEMrush data to identify content opportunities, backlink gaps, SERP volatility, and technical issues that impact organic visibility, supporting data-driven SEO strategies across multi-site environments.

Experienced in backlink profile management, authority assessment, and off-page SEO analysis to support long-term search visibility and domain trust. Skilled in evaluating link quality, conducting backlink audits, competitor link analysis, link gap research, and identifying opportunities for sustainable authority growth. Experienced in monitoring backlink health, identifying potentially harmful or low-quality links, preserving link equity, and supporting white-hat link acquisition strategies. Focused on maintaining strong, relevant, and trustworthy backlink profiles that contribute to organic performance, topical authority, entity trust signals, and long-term ranking stability.

Experienced in planning, optimizing, and managing SEO-friendly content across WordPress sites. Skilled in content scheduling, internal linking, metadata optimization, and aligning content with keyword strategies for better rankings.