Meta Ads Specialist · Paid Social · Direct Response

Driven by data and strategy, I help businesses scale through high-performing Meta ad campaigns that consistently deliver qualified, high-ticket leads. Skilled in the full campaign lifecycle - from audience research, funnel planning, and creative direction to campaign execution, performance analysis, and scaling within Meta Ads Manager. Specialized in crafting ad strategies for high-ticket digital products, where precise targeting, compelling messaging, and continuous optimization are critical to achieving a profitable cost-per-lead. Combining a sharp analytical mindset with a strong creative eye, I build campaigns that don't just generate traffic - they attract the right buyers and move them toward conversion.

Specialized in managing strategic Meta Ads campaigns designed to generate high-ticket leads and drive measurable business growth. Skilled in combining creative direction with data analysis to build and optimize full-funnel Facebook and Instagram campaigns - from audience research and ad creative strategy to performance monitoring and scaling. Adept at identifying the right targeting approach, crafting compelling ad angles, and continuously refining campaigns based on key metrics such as ROAS, CPA, and CTR. Focused on delivering campaigns that not only attract clicks but convert the right audience into qualified, high-value leads for businesses ready to scale.

Experienced in creating visually compelling ad images and custom map overlay designs for digital marketing campaigns targeting local internet service providers across the U.S. market. Skilled in producing scroll-stopping static ad creatives tailored for paid social platforms, with a strong understanding of how design directly impacts click-through rates and lead generation. Adept at translating a brand's marketing goals into clear, eye-catching visuals that communicate service availability, drive local awareness, and prompt action. Contributed to a digital marketing agency's client campaigns by delivering consistent, on-brand creative assets that supported audience targeting and improved overall ad engagement.

Experienced in producing engaging short-form videos using AI video generation tools, optimized for digital marketing campaigns targeting U.S.-based local internet service providers. Skilled in leveraging AI-powered platforms to create fast-paced, visually compelling content tailored for social media, with a strong eye for pacing, visual storytelling, and on-screen text that drives viewer retention and action. Adept at transforming brand messaging and campaign briefs into polished, AI-generated video ads that communicate service value, build local brand awareness, and boost audience engagement. Delivered consistent, platform-ready video content for a digital marketing agency's client campaigns, contributing to a stronger online presence and improved performance across paid and organic channels.

Proficient in using GoHighLevel as an all-in-one CRM and marketing automation platform. Skilled in building sales funnels, automating follow-up sequences, setting up pipelines, managing contacts, and configuring workflows that nurture leads from opt-in to close. Experienced in creating landing pages, email and SMS campaigns, calendar booking integrations, and snapshot setups for streamlined client onboarding. Adept at leveraging GHL to replace multiple tools - helping businesses centralize their operations, reduce manual tasks, and convert more leads with less effort.