Social Media Marketing with Graphic Designer Skills

I’ve worked as a freelance Social Media Manager and Graphic Designer, handling three local businesses here in the Philippines. In this role, I was responsible for managing their overall social media presence—from planning content calendars to creating engaging posts tailored to their target audience. I designed promotional graphics, wrote captions, and made sure each brand had a consistent and professional online identity. I also monitored engagement and adjusted strategies to help improve reach and interaction with customers. Aside from social media, I also created a website for one of the businesses to strengthen their online presence and make it easier for customers to learn about their services and connect with them. Working closely with business owners helped me understand their goals better, and I made sure that every piece of content aligned with their brand and contributed to their growth.

With over 3 years of design experience, I create professional, polished, and brand-consistent graphics for social media, ad campaigns, and marketing materials. Skilled in tools like Canva, Photoshop, and Capcut Pro for short film videos. I make sure visuals are eye-catching and aligned with the client’s brand voice.

I've had over 4+ years of experience, and I developed and executed custom strategies tailored to each client’s goals—whether it’s brand awareness, community growth, or sales. I handle end-to-end platform management (Facebook, Instagram, TikTok, sometimes YouTube), including content planning, scheduling, and daily engagement to keep brands active, consistent, and growing.

Specialized in writing engaging, on-brand captions and creating post copy that connects with audiences, drives engagement and further interaction, and encourages clicks. I blend creativity with strategy to ensure every post is not only visually appealing but also aligned with campaign objectives.

I help businesses establish and maintain a cohesive brand look across all social media platforms —from designing templates to setting tone or branding and style guidelines, I ensure every piece of content strengthens brand recognition and builds trust with the audience.