I am a Creative Strategist and Paid Social Specialist with 5+ years of experience building high converting ad creatives and managing $581,624.88 in monthly ad spend across ecommerce and DTC brands. I create performance driven creative briefs based on proven winners, including static concepts, UGC scripts, and VSL storylines designed to scale. I use customer voice and real feedback to develop new concepts that resonate and convert. I stay sharp by consistently studying VSLs and creative strategy through YouTube, Mark Build Brands, Dara Denney, and high level Skool communities, and I have worked alongside top marketers managing large scale
I focus on reverse engineering losing ads and doubling down on what works by analyzing performance inside
Experience: 2 - 5 years
Experience: 2 - 5 years
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