Facebook Media Buyer

With 2+ years of hands-on experience running Facebook and Instagram Ads for eCommerce and DTC brands, I know what it takes to build campaigns that actually move the needle. From strategy and structure to daily execution, testing, and scaling. I've managed accounts with monthly budgets up to $15,000 USD and €30,000 EUR, working across Shopify stores to drive sales, boost brand awareness, and improve overall ad performance. I don't just execute. I think through the strategy behind every campaign, then handle the hands-on work of setting up, monitoring, and optimizing ads to make sure they consistently convert.

I create Facebook and Instagram ads inside Meta Ads Manager with a strong focus on accuracy and attention to detail, from setting up campaigns and ad sets to uploading creatives and finalizing copy, links, and CTAs. I make sure every ad matches the brief exactly before it goes live, so there's minimal back and forth or revisions needed. With experience across eCommerce and DTC brands using Shopify, I follow existing campaign structures closely and keep accounts organized as new ads go in. Whether it's testing new creatives or scaling proven ones, I focus on getting the execution right so campaigns run smoothly and consistently.

I handle data entry with a strong focus on accuracy, clean formatting, and clear organization, mainly through Google Sheets and Docs, as part of managing and reporting on Facebook Ads accounts. Every entry is double-checked, consistently structured, and easy to review, so nothing gets missed or misread. I maintain organized records for reporting, campaign tracking, and internal documentation, following clear naming conventions and structures. Whether it's ad performance data, campaign notes, or account documentation, I keep everything clean and up to date, making it easy for teams to collaborate and stay on the same page.

Content Creation & Consistency: With hands-on experience creating social media content, I develop posts that are clear, engaging, and aligned with a brand’s voice. I focus on consistency in design, messaging, and formatting to help maintain a professional and cohesive online presence. Platform-Ready Execution: I create and prepare content for posting using tools like Canva and CapCut, ensuring visuals and captions are optimized for each platform. I follow content calendars, apply feedback quickly, and support both organic content and paid ads to help brands stay active and visible.