Social Media Manager

With five years in social media management, I have driven brand growth across Facebook, Instagram, TikTok, and Twitter through content strategy, community engagement, and paid ads. I specialize in audience targeting, analytics, and trend optimization, helping brands in gaming, crypto, and e-commerce increase engagement and conversions. ????

With five years in advertising, I have led data-driven marketing campaigns across gaming, crypto trading, and e-commerce. I specialize in performance marketing, social media strategy, and paid ads (Google, Facebook, TikTok). By optimizing campaigns through A/B testing and audience insights, I’ve increased brand engagement and conversions. My expertise includes market-specific advertising, analytics, and content strategy, ensuring high ROI and effective audience targeting.

With five years in Facebook Advertising, I’ve managed high-performing ad campaigns for gaming, crypto, and e-commerce, specializing in audience targeting, A/B testing, and conversion optimization. I excel in scaling campaigns, optimizing ad creatives, and leveraging data analytics to maximize ROI and engagement.

Formulated and implemented detailed marketing strategies, engaging with online audiences to drive sales. Produced high-quality social content, ensuring alignment with brand voice and messaging. Researched current social media trends and audience preferences for maximum post performance. Implemented test-and-learn approach for social media, documenting results and learnings to improve future strategies. Used social media analytics tools by evaluating performance and adjusting content strategy to meet campaign objectives. Monitored competitor and adjacent niche accounts for audience preferences and new opportunities.

Organised files, faxed reports and scanned documents into document management system. Scanned documentation and entered into database to maintain accurate records. Created and maintained spreadsheets using Excel. Coordinated, scheduled and executed in-depth data entry projects

Implemented virtualization technologies to optimize resource utilization across multiple servers for cost savings. Led technical upgrade projects for clients by working and coordinating with consultants and developers for integrations. Promoted a collaborative work environment by facilitating knowledge sharing sessions among the IT team members for continuous improvement initiatives.