Amazon PPC Manager

Monitoring days of supply to avoid unecessary cost in advertising. Managing the number of supplies enough to comply with the demand of a certain product.

We always use this on a daily basis since this is the format of the amazon bulk reports. Microsoft excel can easily navigate data given by amazon. I use this to organize data better with tables and pivot.

Organizing and consolidating bulk reports to summarize for a better visualization of the whole report. Updating daily, weekly and end of month report.

Analyze the movements of our top competitors in order to obtain maximum product competitiveness in the market particularly the deals they are sending to compete with our products.

Managing the perfect campaign for the product that includes adjusting bids, adding keywords and finding the best fit for an effective PPC campaign. Creating reports to monitor the weekly effectiveness of new keywords. Adjusting budget for the whole campaign. Coordinate the availability of product's inventory to the campaign.

Download reports to analyze product history, that includes pricing, deals, product rating that can be used to significantly research about either own products or potential products.

Used this to present a better visualization of reports especially when presenting direct to a client.

Used this tool oftenly to monitor the best seller rankings of both our own products and competitors. Helpful in order to visualize the accurate trends of our SKUs in category rankings if we're moving up or down the BSR board.