Digital Marketing Specialist

As a social media specialist with a multifaceted skill set, I have a strong background in creating compelling audio-video presentations and graphics. I've successfully developed engaging multimedia content for various social media platforms, enhancing brand visibility and audience engagement. In addition to content creation, I have experience coordinating messaging with PR and Communications teams to ensure a consistent and effective brand voice across all channels. Collaboration with these teams has allowed me to align social media strategies with broader communication goals and maintain brand reputation. Furthermore, I've managed and optimized paid advertising campaigns on social media platforms, achieving targeted results and maximizing ROI. My skills in audience targeting and ad design have contributed to the success of these campaigns. Overall, my experience as a social media specialist encompasses multimedia content creation, effective messaging coordination, and strategic paid advertising management.

As a Canva expert, I have extensive experience in utilizing the Canva design platform to create visually stunning and impactful content. My expertise includes designing a wide range of materials, such as social media graphics, flyers, presentations, and marketing collateral. I am proficient in leveraging Canva's tools, templates, and features to craft eye-catching designs tailored to specific branding and messaging needs. My experience also includes optimizing design workflows, providing guidance on best practices, and ensuring that the final products meet the highest standards of quality and creativity.