As a
1. Campaign Creation: Designing and setting up
2. Ad Design: Creating visually appealing ads using images, graphics, and videos.
3. Target Audience: Researching and selecting the appropriate audience for each ad campaign to ensure maximum reach and engagement.
4. Budget Management: Managing and allocating the advertising budget to optimize ad spend and maximize ROI.
5. Performance Monitoring: Analyzing the performance of ads using
6. A/B Testing: Conducting A/B tests to determine which ad variations perform best and making data-driven decisions to improve campaigns.
7. Reporting: Providing clients with regular reports on campaign performance, insights, and recommendations for improvements.
8. Optimization: Continuously optimizing ad campaigns by adjusting targeting, creatives, and bidding strategies based on performance data.
9. Staying Updated: Keeping up with the latest trends, updates, and best practices in
10. Client Communication: Collaborating with clients to understand their goals, preferences, and feedback to tailor ad campaigns accordingly.
Experience: Less than 6 months
As a beginner Facebook Ads manager, I was excited to dive into the world of digital marketing. Even before starting the official tasks, I took the initiative to create a mock-up Facebook Ads campaign to familiarize myself with the process. This experience allowed me to learn the fundamentals of setting campaign objectives, designing compelling ad creatives, and targeting specific audiences. Unfortunately, our progress was temporarily halted due to permit issues with the Department of Trade and Industry. Nonetheless, I found great satisfaction in honing my skills, particularly in creating and optimizing Facebook pages to boost visibility and engagement.
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