Creative Strategy | Brand Management | Social Media Marketing

Experience: EasyBus PH, Bicol Isarog, Minimal Manila, Tres Top Up, 1Phenomena Productions I managed end-to-end social media operations, including content planning, calendar development, scheduling, engagement, and performance tracking. Using Meta Business Suite, I monitored analytics, optimized content strategy, and improved reach and engagement. My work contributed to 300,000+ Facebook views, 20,000+ content interactions, and 49,000+ reach during a campaign period.

Experience: Moonton Student Leaders, Pylon Esports, 1Phenomena Productions, First Gen Corporation, Tres Top Up, Colegiate Center for Esports - Season 4 I create brand-aligned visual materials including social media graphics, event collaterals, booth designs, and promotional materials. As a recognized Creative of the Month awardee in Moonton Student Leaders, I developed engaging visual storytelling assets for Mobile Legends. I also directed creative outputs for large-scale events and esports tournaments covered by national media.

Experience: First Gen Corporation (Brand Management Intern), EasyBus PH, 1Phenomena Productions, Pylon Esports, & Minimal Manila I have experience supporting and executing brand management initiatives across corporate, transportation, esports, and events industries. At First Gen, I produced marketing and design assets while ensuring strict adherence to brand standards across subsidiaries. In EasyBus PH and Bicol Isarog, I conducted a data-driven brand audit to refine audience targeting and strengthen digital positioning. I also led rebranding initiatives for Pylon Esports, improving visual consistency and overall brand identity.

Experience: First Gen Corporation, EasyBus PH, 1Phenomena Productions, Minimal Manila I produce marketing videos and digital content tailored for engagement and brand storytelling. At First Gen, I led the end-to-end creation of marketing materials including videos and campaign assets. My approach focuses on combining storytelling, pacing, and visual branding for maximum audience retention.

Experience: EasyBus PH, Minimal Manila, Tres Top Up I apply data-driven marketing strategies, combining audience insights, content positioning, and performance analysis. I conducted a comprehensive brand audit for EasyBus PH to strengthen its digital strategy. As a business owner, I developed organic marketing approaches that generated consistent income while maintaining lean operational costs.