I’m a marketing data analyst with over 4 years of experience specializing in e-commerce and digital marketing analytics. I focus on leveraging tools like Google Analytics 4 and Google Tag Manager to track performance and optimize marketing efforts. I also have experience managing and analyzing paid channel campaigns across Meta Ads, Google Ads, and TikTok Ads. To support deeper analysis, I use Google Sheets, SQL, and Python to extract insights and automate reporting. I build dashboards in Looker Studio and Power BI to help stakeholders make informed, data-driven decisions. I’m seeking part-time or project-based opportunities where I can apply these skills to drive measurable impact.
Experience: 2 - 5 years
Skilled in setting up and troubleshooting tags, triggers, and variables in GTM to ensure accurate tracking of website actions. Also experienced in implementing custom event tracking, pixel/conversion tracking, and other integrations with platforms like GA4, Meta Ads, and Google Ads.
Experience: 2 - 5 years
Proficient in using GA4 to track, analyze, and report on website and marketing performance. Experienced in creating custom reports, setting up conversions, analyzing user behavior, and translating insights into actionable recommendations for optimization.
Experience: 2 - 5 years
Experienced in writing SQL queries to extract, transform, and analyze data from large datasets. Knows using complex joins, aggregations, and filters to support marketing analysis, reporting, and automation.
Experience: 1 - 2 years
Hands-on experience managing and analyzing Google Ads campaigns, including Search, Display, and Performance Max. Knowledgeable in optimizing campaign structure, budgets, and targeting to enhance performance, and in leveraging data insights to improve ROAS/CPA and drive conversion growth.
Experience: 2 - 5 years
Knowledgeable in using Python for data analysis, automation, and reporting. Has experience writing scripts to process, clean, and visualize data, and in integrating Python into marketing analytics workflows to generate deeper insights and streamline tasks.
“For years, I maxed out my hours, got burnt out, and the quality of my work would start to go down. I decided to take the leap, hire correctly, and now it frees up my time to focus on growing the business.”
Tyler Gies
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