Amazon VA

Initiating, overseeing, and refining PPC campaigns on Amazon, which encompasses conducting keyword research.

Primarily responsible for performing thorough market analysis, examining products based on specific criteria, evaluating competitors, identifying market trends and promising opportunities, finding potential suppliers, and evaluating product features and functionalities to identify possible areas for improvement.

1. Develop a plan for sourcing products daily. 2. Take into account various factors when searching for and selecting products, such as competitor data, sales data, consumer trends, purchasing behavior, associated risks, and the broader business climate, including challenges posed by events like the pandemic. 3. Evaluate the financial performance of products and assess trends in profitability and pricing strategy, leveraging tools like Keepa, Tactical Arbitrage, and SAS.

Examines advertising data to offer insights and suggestions for enhancing PPC campaigns, which entails tracking campaign performance metrics, recognizing patterns, and implementing data-driven strategies to boost ROI.