With almost 20 years of professional experience across different industries, I bring a strong foundation of business knowledge combined with a
growing expertise in digital marketing. Over the years, I’ve developed a
proactive, adaptable, and detail-oriented work ethic, which now fuels my
passion for helping businesses grow through Google Ads, Meta Ads, funnel
building, and automation systems.
As an aspiring digital marketing professional, I’ve gained in-depth knowledge
in campaign build and management, analytics, and lead generation strategies. My goal is to provide measurable results for businesses while ensuring every campaign and funnel is built for efficiency, scalability, and success.
What I Do:
For Google Ads & Meta Ads:
- Build, manage, and optimize campaigns that drive traffic, leads, and conversions.
- Set up conversion tracking using Google Tag Manager and Google
Analytics for accurate performance measurement.
- Conduct keyword research, audience targeting, and strategic planning to maximize ROI.
- Ensure campaigns are continuously refined for better results and lower ad spend.
- Provide valuable search engine insights to improve visibility and
competitiveness.
For Funnel Building & Automation (
- Design and build lead generation and sales funnels tailored to business goals.
- Integrate?
customer relationships.
- Automate workflows to save time, improve follow-ups, and increase conversions.
With my combined background and hands-on training, I can help your business grow
through a strong digital marketing foundation, leveraging both Google
Ads and Meta Ads to ensure visibility and measurable success.
Why am I the best fit?
Proactive: I don’t just wait for task but I anticipate needs and provide solutions ahead of time.
Highly Organized: I can manage multiple tasks/ projects effectively, ensuring
deadlines are met without compromising quality.
Keen to Details: From ad copy to funnel design, I make sure every element is
accurate and well-aligned.
Adaptable & Willing to Learn: I thrive in dynamic environments and continuously
upgrade my skills to stay relevant.
Key Skills:
Google Ads * Meta Ads * Social Media Management * Funnel Design * Workflow Automation * Sales * Marketing * Digital Marketing *
Experience: 2 - 5 years
Content planning and calendar creation Graphics and video content creation Posting and scheduling across platforms Community engagement and message response Analytics tracking and performance reporting
Experience: Less than 6 months
Campaign Build (Search, Display, Video, Shopping and Performance Max) Keyword Research & Analysis Bidding Strategies & Scaling Budgets Google Ads Campaign Optimization Install Conversion Tracking Setup Google Analytics (GA4) Setup Google Tag Manager Google Ads Campaign and Website Auditing Data Insights and Reporting
Experience: 6 months - 1 year
Campaign Structure & Objective Setup Audience Targeting Facebook Pixel & Event Tracking Setup Ad Copywriting & Creative Planning Split Test/ A/B Testing Data Insights and Reporting
Experience: 1 - 2 years
Experience: Less than 6 months
Experience: Less than 6 months
Design & Build High-Converting Funnels Set Up Opt-in & Landing Pages Integrate Email Marketing Automation Optimize & Track Funnel Performance
Experience: Less than 6 months
Automate Lead Capture & Follow-ups Create AI-Driven Email & SMS Campaigns Workflow Automation in CRM/Systems (Systeme.io, GHL) Content Generation & Scheduling AI-Powered Analytics & Reporting
“I had this VA that I could turn things over to made it a lot easier”
Kyle Mckenna
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