cd88f08f901d 2994 0eced9b0804

Digital Marketing/SEO/PPC Manager

80 ID PROOF
Verified
EXPECTED SALARY
Php 100,000.00/month
( $1,948 USD )
EDUCATIONAL ATTAINMENT
BS in Computer Science
AVAILABILITY
40 hrs/wk
( $11.26 USD/hr )
EXPERIENCE OVERVIEW
12 Years SEO and Digital Marketing, 7 Years PPC/SEM
BASIC INFORMATION
Age:
49
Gender:
Male
Location:
DAVAO CITY, DAVAO DEL SUR
Tests Taken:
None
Last Active:
2022-05-12
Member Since:
2014-07-22
SKILL SUMMARY

A 12 years' experience Conductor MVP and Google-certified SEO and Digital Marketing Manager who helps businesses drive more quality website traffic and increase conversions. Rod studies consumer behavior and uses historical data to craft the best digital marketing strategies that target the channels where buyers are ready to engage.

Rod has managed and mentored SEO/SEM, Digital Marketing, and web project teams (onsite and remote) and developed the teaw uvmbers’ skills to ensure that they are fully equipped for their daily workloads.

A data-driven technical marketer, Rod’s skills and hands-on experience encompass:
-Successful and high converting Google Page 1 rankings for Tech B2B, eCommerce, Healthcare, Real Estate, and professional services websites (US, AU, NZ, PH markets) powered by WordPress, ModX, BigCommerce, Sitefinity, and Wix
-An in-depth understanding of Google Algorithms, Google's 200+ ranking factors, and up-to-date knowledge of SEO Best Practices and SEO Tools
-12 years of hands-on SEO and Social Media marketing
-7 years of SEM/PPC advertising (Search, Display, Video, Remarketing, and Social Ads)
-3 years of End-to-End HubSpot and SugarCRM Email/EDM marketing
-2 years Performance Dashboard Reports Preparation (Google Data Studio)

CORE COMPETENCIES (What I have learned through the years)
-Digital Marketing
-Project Management
-Quality Assurance
-Data Visualization, Analysis, and Storytelling
-Conversion Rate Optimization
-UI/UX, and Accessibility Design

SEO TOOLS (What are the tools I mainly use for SEO campaigns?)
-Google Ads Keyword Planner, Google Trends, PageSpeed Insights, Search Console, Google Analytics Standard/GA4, Google Data Studio
- Conductor Searchlight (Level 2 certified)
-Screaming Frog SEO Spider (Paid)
-SEMRush Pro
-Ahrefs Standard
-Moz Pro

SEM/PPC Advertising Platforms (What are the ad platforms I mainly use?)
-Google Ads
-Facebook Ads
-MS Bing Ads
-Yahoo! Gemini Ads

WORKER SKILLS
TOP SKILLS
  • Project Coordinator
  • Quality Assurance
  • Speaking
  • Writing
  • Blogging
  • Classified Ads Marketing
  • Craigslist Marketing
  • Email Marketing
  • Facebook Marketing
  • Lead Generation
  • LinkedIn Marketing
  • SEM
  • SEO
  • Social Media Marketing
  • Google AdWords
  • Html
  • Web page Design

Office & Admin (Virtual Assistant)
EXPERIENCE

Freelance SEO and SEM work for American and Australian clients since 2009.

SKILL RATING
  • Data Entry
  • Project Coordinator
  • Quality Assurance
  • Research

English
EXPERIENCE

I have been writing technical documentation for an Election Solutions provider. I have submitted articles for an online writing job and I have my own blog sites. I have collaborated with Americans, Canadians, Australians, and Venezuelans. My co-employees before were Venezuelans, Taiwanese, Panamanians, and Australians.

SKILL RATING
  • Speaking
  • Writing

Writing
SKILL RATING
  • Blogging

Marketing & Sales
EXPERIENCE

I have been performing SEO and Digital Marketing for multi-national and multi-sector business websites since 2009. I am a Google Search Ads certified PPC/SEM Expert with more than 7 years of experience.

SKILL RATING
  • Classified Ads Marketing
  • Craigslist Marketing
  • Email Marketing
  • Facebook Marketing
  • Lead Generation
  • LinkedIn Marketing
  • SEM
  • SEO
  • Social Media Marketing

Advertising
SKILL RATING
  • Google AdWords

Web Development
EXPERIENCE

I developed and maintain my own personal blogs. I created a PHP web app before. I modified pure HTML and WordPress sites for SEO and Mobile Friendliness.

SKILL RATING
  • Javascript
  • Mysql
  • PHP
  • Wordpress Development

Webmaster
EXPERIENCE

I have handled Onpage SEO for WordPress. I can edit both PHP and HTML content. I've worked on sites using ControlPanel and sometime is used FTP for uploading files.

SKILL RATING
  • Css
  • Drupal
  • Google analytics
  • Html
  • Joomla
  • Managing Servers
  • Wordpress

Graphics & Multimedia
EXPERIENCE

I've been playing around with CorelDraw before. Just trying to draw on screen. I've done pixel by pixel dithering. I use free tools like Paint.Net to edit digital images.

SKILL RATING
  • Graphics Editing
  • Web page Design

Software Development / Programming
EXPERIENCE

I've started programming since the dBase++ era. I started programming in Pascal in college. For work, I started with Clipper, then Visual FoxPRo, then Visual Basic, then finally PHP for web development. I know how to program in PHP using MySQL as database. I've programmed dynamic websites before. I can manuallly interpret PHP line by line.

SKILL RATING
  • C#

Finance & Management
EXPERIENCE

I am familiar with basic accounting principles since I maintained a computerized accounting system before. I also authored a Payroll / HR System. I've managed web projects before.

SKILL RATING
  • Inventory Management
  • Payroll

Customer Service & Admin Support
EXPERIENCE

I am familiar with data entry work. I have worked as data encoder for SPSS entries before. I also experienced being a 3rd Level Technical Support during two nationwide Automated elections.

SKILL RATING
  • Content Moderation
  • Customer Support
  • Phone Support
  • Social Media Moderation
  • Tech Support

Project Management
EXPERIENCE

I managed a web project team before. We developed custom social networking sites and Facebook applications.

SKILL RATING
  • Software Development Project Management
  • Web Development Project Management
  • Writing Project Management

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