Local SEO

Local SEO Specialist with 3+ years of experience working with service-based and multi-location businesses. I specialize in improving Google Maps visibility, building geo-targeted service pages, strengthening internal linking structures, and implementing LocalBusiness and FAQ schema. My work includes Google Business Profile optimisation, NAP consistency, citation cleanup, location-based keyword research, technical SEO audits, and Search Console-driven improvements. I focus on execution — not just strategy — and prioritize measurable results such as increased calls, rankings, and organic traffic.

I have 3+ years of hands-on experience in on-page SEO, primarily working with service-based and local businesses. My focus is improving page structure, aligning content with search intent, and optimizing technical elements that directly impact rankings. My on-page work includes: • Writing and optimizing title tags and meta descriptions for CTR • Improving H1–H3 structure and content depth • Strengthening internal linking for topical relevance • Optimizing images (alt text, compression) • Implementing schema (LocalBusiness, FAQ, Review) • Refining content to match keyword intent without over-optimization I prioritize clean structure, clarity, and measurable performance improvements using Search Console data.

I have over 3 years of experience performing SEO analysis for service-based and local businesses. My work focuses on identifying why a website isn’t ranking and creating clear action steps to fix it. My analysis includes: • Technical audits (crawl errors, indexing issues, mobile usability, Core Web Vitals) • On-page analysis (titles, headers, internal linking, content gaps) • Local SEO analysis (Google Business Profile, NAP consistency, citation gaps) • Competitor analysis to identify ranking advantages and content opportunities • Search Console performance analysis (impressions, CTR, keyword movement) I don’t just identify problems — I prioritize fixes based on impact.

With 3+ years of keyword research experience, I specialize in finding high-intent keywords that convert for local and service businesses. My approach includes: • Service + city keyword mapping (e.g., “roof repair Ottawa,” “emergency electrician Melbourne”) • Identifying long-tail local modifiers and suburb-level opportunities • SERP analysis to understand ranking patterns and content expectations • Building structured keyword clusters for service pages and geo landing pages • Using Ahrefs, SEMrush, and Google Search Console to validate demand and opportunity My keyword research is directly tied to page structure, internal linking, and ranking strategy — not just spreadsheets.

I have over 3 years of experience building relevant, authority-driven backlinks for service and local businesses. My focus is on quality, relevance, and long-term ranking impact — not spammy tactics. My link-building work includes: • Local citation building and NAP consistency • Niche directory submissions • Geo-relevant backlinks for service-area pages • Competitor backlink gap analysis • Outreach-based link opportunities • Anchor text optimization strategy I prioritize links that support both organic rankings and local map visibility.