Executive Assistant, Virtual Assistant

I provide comprehensive executive and administrative support that ensures smooth operations and enables leadership to focus on strategic priorities. My experience includes calendar and email management, scheduling, travel coordination, reporting, and document preparation. I have supported C-level executives and senior managers by streamlining communication, organizing workflows, and managing sensitive information with discretion. Skilled in cross-department coordination and remote team oversight, I excel at creating efficient processes, preparing executive briefings, and maintaining CRM/reporting systems to support decision-making. By combining organizational expertise with adaptability, I serve as a reliable partner to leadership—bridging day-to-day operations with long-term business goals.

Scope & Industry Coverage Over 10 years conducting market and business research across construction (roofing), real estate, marketing/PR, and retail—supporting strategy, business development, and executive decision-making. Work includes competitor scans, partner/vendor mapping, audience profiling, and insight synthesis for leadership and sales teams. Research Functions You Own Competitive & Landscape Analysis: Identify peer offerings, pricing postures, channel strategies, and differentiation to inform positioning and outreach priorities. Findings feed proposal language, sales enablement, and go/no-go decisions. Partner/Vendor & Lead Intelligence: Build and enrich targeted lists and opportunity maps; qualify prospects; surface warm-path contacts for BD teams. Deliverables slot directly into CRM for pipeline execution. Market & Audience Insighting: Profile segments by need, budget, and buying triggers; translate observations into practical recommendations for new market entry and campaign focus. Operationalization of Insights: Convert research into SOPs, workflows, and reporting cadences so findings consistently drive action (e.g., pipeline updates, outreach sequences, executive briefings). Tooling & Data Management CRMs / Field Ops Systems: JobNimbus, DataForma, Jobba, CompanyCam—used to centralize research outputs, track account intelligence, and maintain lead/asset histories. Project & Knowledge Tools: Asana, Jira, Confluence for cross-functional coordination and documentation of findings, assumptions, and next steps. Reporting & Presentation: Google Workspace, Microsoft Office, and Canva to package insights into leadership-ready briefs, trackers, and visuals. Cross-Functional Impact Executive & Admin Support: Provide fast, structured briefings, research packets, and calendar-driven prep for leadership—bridging strategy and daily execution. Business Development Enablement: Fuel outreach and proposal prep with segment-specific angles, prospect pain points, and competitive counters. Marketing & PR Support: Supply media and audience research, list building, and metrics reporting to align messaging and placement with what markets actually respond to. Evidence from Roles (Resume-Based) Director, International Operations & Business Development — Knox Services (Florida): Drove business strategies via market research and partnership outreach; led cross-department coordination and a remote support team to streamline workflows and support expansion initiatives. Administrative Support Specialist — Knox Services: Managed CRMs (JobNimbus, DataForma, Jobba, CompanyCam) and reporting; supported BD and marketing campaigns; created new workflows to scale operations—linking research outputs to day-to-day execution. PR Department Specialist — The Lilian Raji Agency: Performed media outreach research and reporting for luxury brands; supported client relationship management and presentation prep—turning research into refined, client-facing deliverables. Marketing Coordinator & Executive Assistant — BIM Designs, Inc.: Delivered executive support including hiring and scheduling; coordinated marketing initiatives and reporting for senior leadership (research-to-action loop). Upwork (Remote): Completed 17+ projects with 100% Job Success and 7,900+ hours, specializing in research, marketing, BD, and workflow optimization for international clients—demonstrating consistency and scale in research delivery. Deliverables You Routinely Produce Executive market briefs, opportunity maps, and competitive matrices Research-backed outreach lists with enrichment fields for CRM import Proposal inputs (client insights, differentiators, and proof points) Process/SOP documents to ensure repeatable research and reporting cycles Dashboards/trackers for trend monitoring and leadership updates Strengths That Differentiate You Bridge Builder: You connect strategic intent with operational follow-through—ensuring research doesn’t sit in slides but drives pipeline and process. System-Fluent: You slot insights into the exact systems teams use (CRMs, PM tools), improving adoption and accountability. Scalability Mindset: You create workflows and SOPs so research can be repeated, delegated to teams, and measured over time.

Proven ability to drive business growth through strategic market research, lead generation, and partnership development. Adept at identifying opportunities, building strong client relationships, and supporting senior leadership with data-backed strategies that accelerate revenue and market expansion. Experienced in structuring scalable workflows and managing cross-functional teams to ensure seamless execution from strategy to results. With over a decade of experience in business development across construction, marketing, real estate, and professional services, I excel at bridging operational execution with growth initiatives. I specialize in creating and managing sales pipelines, developing proposals, and leading outreach campaigns that convert prospects into long-term partners. Skilled in CRM/database management (JobNimbus, DataForma, Jobba, Salesforce, and others), I streamline lead management and reporting processes to maximize efficiency. My approach combines hands-on execution with strategic planning—delivering measurable results in new market creation, partnership building, and business scalability.

I have supported PR and marketing initiatives through media outreach, brand research, and campaign coordination for luxury lifestyle and professional services clients. My work includes preparing press materials, managing content calendars, coordinating with media outlets, and assisting with client relationship management. Experienced in social media management, I contribute to content planning, scheduling, and audience engagement strategies that strengthen brand presence and visibility. I also produce performance reports and research-driven insights to align campaigns with market trends and target audiences. By blending creativity with analytical support, I help elevate brand messaging and ensure consistent, results-driven marketing execution.