•
interpreting the client's business needs and developing a concept to suit their purpose;
•
developing design briefs by gathering information and data through research;
•
thinking creatively to produce new ideas and concepts;
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presenting finalised ideas and concepts;
•
working with a wide range of media, including photography and computer-aided design
(CAD);
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proofreading to produce accurate and high-quality work;
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contributing ideas and design artwork to the overall brief;
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demonstrating illustrative skills with rough sketches;
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working on layouts and artworking pages ready for print;
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keeping abreast of emerging technologies in new media, particularly design programs such
as Illustrator, Photoshop, Autocad;
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developing interactive design;
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working as part of a team with printers, copywriters, photographers, illustrators, other
designers.
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