More than 20 years’ experience in project and brand management and campaign development for strategic marketing communication ventures in corporate, media and FMCG industries. Proven track record in conceptualizing creative and strategic campaigns, leading teams and organizing community activities, optimizing allocated budget and developing cost-saving measures, designing work processes, negotiating contracts and solicitation of sponsorships, launching and implementing CSR campaigns, event management and strategizing channel communication efforts, fostering stakeholder relationships (internal and external) and staff training, as well as creating strategic alliances with trade, media and government agencies. Skills in presentation, project management, market analysis (situation, competitive and SWOT analyses) and strategic planning. Knowledge in market and media research, PR and media relations, with proficiency in written and verbal communication. Interest in new trends, ads and multi-media, music and film documentaries, travelling and popular culture. Passion for youth counseling, social issues and volunteer work. Fluency in English, Pilipino and Cebuano, with working knowledge of the Vietnamese language.
“I can find little blocks of time to focus so we can scale this business.”
Clearman Lawyers
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