Shopify Developer and Marketing

Job Title: Shopify Store Developer & Digital Marketing Specialist

Overview:
We are looking for a skilled and results-driven Shopify expert to build, optimize, and grow our online store. This role combines technical Shopify development with strategic marketing to drive traffic, increase conversions, and boost overall sales.

Key Responsibilities:

Shopify Store Development

Design, build, and launch a fully functional Shopify store
Customize themes to align with brand identity and user experience
Upload and organize products, collections, and content
Optimize site performance, speed, and mobile responsiveness
Set up payment gateways, shipping options, and essential integrations

Sales & Conversion Optimization

Implement strategies to increase conversion rates and average order value
Optimize product pages with compelling descriptions, images, and SEO
Set up upsells, bundles, and promotional offers
Monitor analytics and adjust strategies based on performance

Digital Marketing & Traffic Generation

Develop and execute marketing strategies to drive traffic to the store
Manage and grow social media accounts (Instagram, Facebook, TikTok, etc.)
Create and schedule engaging content aligned with brand messaging
Run and manage paid ads (Meta, Google, TikTok)
Build and manage email marketing campaigns (flows, newsletters, promotions)

Analytics & Reporting

Track key performance metrics (traffic, conversions, ROI)
Provide regular reports and actionable insights
Continuously test and improve marketing strategies

Qualifications:

Proven experience building and managing Shopify stores
Strong understanding of e-commerce best practices
Experience with social media marketing and paid advertising
Knowledge of SEO, email marketing, and conversion optimization
Creative mindset with strong attention to detail
Ability to work independently and deliver results

Preferred:

Experience in health, wellness, or lifestyle brands
Familiarity with content creation (graphics, short-form video, etc.)
Knowledge of automation tools and CRM systems

Compensation:

$4/hourly, project-based, or performance-based compensation
Bonus opportunities based on sales growth and results

Ideal Candidate:
You are both creative and analytical, able to build a beautiful online store and also drive real sales. You understand customer behavior, know how to attract the right audience, and can turn visitors into loyal buyers.