Performance Video Editor – Direct Response Ads

PERFORMANCE VIDEO EDITOR – DIRECT RESPONSE ADS (Full-Time, Remote)

ABOUT US

We are LederKur — a fast-growing, six-figure German premium brand in the leather and wood care space. We sell direct-to-consumer through our own Shopify store and are scaling hard with Meta Ads as our main growth channel.

We are looking for a skilled and experienced Performance Video Editor who can take our scripts and turn them into scroll-stopping ad creatives that convert cold traffic into customers.

This is not a corporate video role. This is performance marketing. Every video you create has one job: make people stop scrolling, watch, and buy.


WHAT YOU WILL DO EVERY DAY

- Receive ready-made ad scripts from the founder
- Source all clips yourself (stock footage, UGC-style footage, AI-generated clips)
- Edit and deliver 20 to 25 finished ad creatives per week (mix of full edits from scratch and variations such as hook swaps, new intros, format changes, and CTA tests)
- Create different ad formats: UGC-style ads, talking head ads, VSLs (Video Sales Letters), native-style video ads
- Add captions, text overlays, transitions, and sound design
- Follow direct response best practices: strong hook in the first 2 seconds, pattern interrupts, fast pacing, clear CTAs
- Deliver final files optimized for Meta Ads (9:16, 1:1, 4:5)
- Iterate quickly when we give you feedback on what is working and what is not
- Build and maintain an organized clip library so you can move fast
- Test different hooks, openings, and visual styles based on performance data


WHAT YOU MUST HAVE

- Minimum 2 years of experience as a Performance Video Editor for DTC or e-commerce brands
- Expert-level video editing skills — use whatever software works best for you (CapCut, After Effects, Premiere Pro, DaVinci Resolve, or anything else). We do not care which tools you use. We care about the output.
- A strong portfolio that shows real direct response ad creatives (not brand films, not corporate videos, not wedding edits — we need ads that were built to sell)
- IMPORTANT: All videos are in German. All captions, text overlays, and on-screen copy must be in German. You will receive all scripts and text in German — your job is to place them correctly and make sure there are zero spelling or formatting errors.
- Deep understanding of what makes an ad convert: hooks, pacing, retention, visual storytelling
- Ability to source clips on your own without being told exactly where to find them
- Consistent speed: 20 to 25 creatives per week (full edits and variations combined) is the standard, not the exception
- Reliable high-speed internet and your own editing setup (computer, software, storage)
- Good written communication in English
- Ownership mentality: you take full responsibility for your output quality and deadlines


NICE TO HAVE (Not Required)

- Understanding or speaking German — this is a big plus since all content is in German, but not a requirement. You will receive all text ready to use.
- Experience with AI video tools (Veo, Kling, Runway)
- Motion graphics and animation skills
- Experience editing ads for the German or European market
- Thumbnail and static image creation skills
- Basic understanding of Meta Ads performance metrics (CTR, hook rate, hold rate)


COMPENSATION

- $5 per hour USD (full-time, 40 hours per week)
- Full-time remote position
- Performance bonuses for creatives that hit strong results
- Long-term role with room to grow as the brand scales
- Salary increases based on performance reviews


WORK SETUP

- Fully remote — work from anywhere
- Full-time (40 hours per week)
- You must have overlap with European business hours (CET) for daily communication and feedback
- This is a fast-paced, high-output environment. We test constantly, iterate quickly, and move with urgency.
- You will communicate directly with the founder. No layers. No politics. Just clear direction and fast execution.


TOOLS WE USE

- Your editing software of choice — whatever makes you fastest and delivers the best output
- Google Drive (file sharing and delivery)
- Meta Ads Manager (for performance feedback and context)
- Shopify (our store — for product and brand context)


HOW TO APPLY

To apply, please send the following:

1. Your portfolio or showreel — must include direct response / performance ad creatives you have personally edited (not team projects, not brand films)
2. A short Loom video (2 to 3 minutes maximum) where you explain:
- How long you have been editing performance ads
- Your process when you receive a script: how do you go from script to finished creative?
- One example from your portfolio: what was the goal, what did you do, what was the result?
3. Your expected hourly rate in USD
4. Your earliest available start date
5. Your current editing setup (computer specs, internet speed, software you own)


READ THIS CAREFULLY:

To confirm that you have read this entire job post from top to bottom, you MUST write our brand name in the FIRST LINE of your application message. If you do not know our brand name, you did not read the post. Applications without this will be ignored — no exceptions.


We are looking for one person. The right person. If that is you, we want to hear from you today.