Competent Virtual Assistant

About the Role

I'm a naturopathic doctor and wellness entrepreneur running two growing brands — a luxury tallow-based skincare line (Eat2Live) and a wellness education platform. I also have a Direct Sales company i need support with. answering DM's, emails etc... I'm looking for a sharp, proactive VA who takes ownership, thinks ahead, and actively looks for ways to take things off my plate without being asked. This is not a task-ticker role. ;-)
I need someone who notices gaps, comes to me with solutions, and communicates proactively throughout the week.

Primary Responsibilities

Own and grow my Pinterest presence — 3 to 5 pins per week, board strategy, keyword-rich descriptions, scheduling, and driving traffic to products and content
Research and compile aligned influencer lists in the wellness and skincare space
Send outreach DMs and emails using provided templates and track all outreach in a spreadsheet
Follow up with influencers consistently and report on response rates
Monitor incoming messages across Facebook, Instagram, TikTok, and email daily
Respond to messages using pre-approved templates and flag anything requiring my personal attention
Send a clean daily message report covering what was handled, what was flagged, and any leads or buying signals noticed
Support TikTok content as needed — trending audio research, hashtag strategy, content ideas


You Must Have Proven Experience With

Pinterest — board strategy, keyword optimization, pin creation, scheduling, and traffic growth (links to accounts you have managed are a bonus)
TikTok — you must genuinely understand the platform, algorithm, trending audio, hooks, and SEO descriptions
Canva — clean, luxury, minimal aesthetic. No florals or pastels. Brand colors provided.
Flodesk — workflows, sequences, and list management
Strong written English — a large part of this role is copy-forward and your messages represent my brand

Bonus Points For

Klaviyo experience
CapCut or Opus Clips for video editing
Shopify basic knowledge

Facebook Groups management experience


You Are the Perfect Fit If You

Take ownership like it's your own business
Notice what needs to be done and do it before being asked
Communicate clearly and proactively — no going silent, no waiting to be chased
Meet deadlines consistently and flag issues early
Have a portfolio or real examples of work you can show me
Are reliable, detail oriented, and genuinely love what you do


To Apply Please Include

Links to Pinterest accounts you have managed
Links to TikTok accounts you have managed or supported
Your answer to this question: "Tell me about a time you took initiative at work without being asked. What did you notice, what did you do, and what was the outcome?"
A short paragraph about yourself in your own words
Your experience with each tool listed above
Your availability and timezone

Applications without Pinterest or TikTok examples will not be considered.

Compensation: Competitive hourly rate based on experience. Paid test task required before hiring.