Digital Marketing Specialist | Funnel Builder

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TYPE OF WORK

Part Time

SALARY

$6.50 an hour

HOURS PER WEEK

TBD

DATE POSTED

Jun 05, 2023

JOB OVERVIEW

Digital Marketing Specialist | Funnel Builder

We are looking for an A-player Digital Marketing Specialist/Funnel Builder to join our Australia-based import/wholesale business.
You will work collaboratively with our marketing team, carrying out of ongoing and project-based tasks, such as building marketing funnels, lead generation, brand awareness, and new product releases. Someone who is enthusiastic and very collaborative is what we need. You should be eager to contribute meaningfully straight away.
We are not just another import business. Yes, we import products from the EU and sell them in Australia/New Zealand, but for us, it is so much more than mere shipping, logistics, and selling. We would like you to read through our Manifesto to see if you would like to be part of our journey. Upgrade to see actual info

Responsibilities:
1. Strategy Development: Collaborating with our team to understand our business objectives, target audience, and overall marketing goals. We will help you develop a comprehensive marketing funnel strategy tailored to our specific needs.
2. Funnel Design: Creating an effective and engaging marketing funnel design that aligns with our brand and appeals to our target audience. This includes determining the structure, content, and flow of the funnel. We expect you to be an expert and capable of recommending the most suitable lead management systems for us.
3. Landing Page Creation: Designing and developing high-converting landing pages that capture visitor information and drive conversions. This involves creating compelling copy, persuasive calls to action, and optimizing the user experience.
4. Lead Generation: Implementing lead generation strategies to attract and capture potential customers' contact information. This may involve creating lead magnets, optimizing forms, and integrating with email marketing platforms.
5. Email Marketing Automation: Setting up email sequences and automation to nurture leads and guide them through the marketing funnel. This includes creating engaging email content, segmenting the audience, and analysing email campaign performance.
6. Conversion Rate Optimization: Continuously testing and optimizing various elements of the marketing funnel to maximize conversions. This may involve A/B testing landing pages, email subject lines, call-to-action buttons, and other conversion-focused elements.
7. Analytics and Reporting: Tracking and analysing key performance metrics to measure the effectiveness of the marketing funnel.
8. Integration and Technical Setup: Ensuring that the marketing funnel is properly integrated with our website, CRM system, and other relevant tools.
9. Provide general administrative support to the marketing team as needed.
10. Stay Updated with Industry Trends: Proactively stay on top of digital marketing trends and news, to stay informed of future growth strategies and opportunities.
Experience
• You should not be new to any of the above responsibilities and have incredible attention to detail. You are independent & complete work in a timely manner with minimum supervision - easily able to keep your direct reports on track.
• You have the ability to create and optimize funnels that drive traffic and sales QUICK!
• Good experience in web development (can build pages using page builders)
• You must be highly technical in nature; we really need somebody who can bring strategy and the ability to execute that strategy on their own.
• Fully understands the psychology of the target clients as well as user experience.
• At Least 3 years of experience in a similar role
• You can excel in a team-oriented, collaborative, and fast-paced environment.
• You should also be confident enough to push back on the leadership team and express your opinion if you think the ship is heading off course. We encourage that.


What’s in it for you:
• Flexible work hours (we would appreciate some availability during Australian business hours)
• Part-time position (15 hours a week) with the potential to additional hours after 3-6 months' time
• Fixed weekly pay
• 13th salary second week of December
• Public Holidays – you don’t have to work on Philippine Public Holidays, it does not affect your weekly pay
• Opportunities for growth as we grow

How to apply if you're interested:


Email
through Upgrade to see actual info your updated resume and kindly answer the following questions:

1. How do you stay on top of digital marketing trends that would help you stay keep updated with growth strategies?
2. What 3 qualities do you possess that would make you the best person for this role? Why? What makes you an expert in this field?
3. Kindly provide your LinkedIn, Upwork, or Facebook account links.
4. What is the best marketing campaign ever built (in your opinion) and why?


Looking forward to meeting you! :)

ABOUT THE EMPLOYER

Contact Person: Triin-Liis Treial

Member since: March 6, 2023

Total Job Posts: 2

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