Social Media Manager and Email Marketing Associate

We are seeking a highly motivated and experienced Digital Marketing Specialist to join our team on a part-time basis (20 hours per week). The ideal candidate will have a strong understanding of e-commerce and digital marketing, with a particular focus on Shopify, Google Ads, social media content creation, and email marketing. Familiarity with the latest AI tools for marketing is a plus.

Responsibilities:

*Create, manage, and analyse social media campaigns across multiple platforms, including the creation of engaging graphics, posts, and stories
*Develop and execute email marketing campaigns, including segmentation, A/B testing, and automation
*Manage and optimize Google Ads campaigns for maximum return on investment
*Stay updated on, and apply, the latest AI tools and strategies for digital marketing
*Analyze and report on the effectiveness of marketing campaigns using analytics tools
*Collaborate with cross-functional teams to ensure consistent brand messaging and customer experience
*Develop and implement digital marketing strategies for our Shopify store and other e-commerce platforms

Requirements:

*Bachelor's degree in marketing or a related field
*1+ years of experience in digital marketing, with a focus on Shopify, Google Ads, social media, and email marketing
*Demonstrable experience in creating engaging social media content, including graphics
*Proficiency in Google Analytics, social media analytics tools, and email marketing software
*Familiarity with the latest AI tools for digital marketing
*Excellent written and verbal communication skills
*Ability to work independently and as part of a team

If you believe you meet the qualifications for this position and have a passion for digital marketing, we encourage you to apply. Please submit a resume and cover letter outlining your relevant experience and qualifications to ---------- along with the job title and your name in the subject line. To help us get a better sense of your skills, please also include examples of social media posts or graphics you have created.

These can be links to your portfolio, specific social media posts, or other relevant work samples. Please ensure any shared links are public or include access permissions as needed. We look forward to reviewing your application.