Full Time
1900
TBD
May 10, 2023
Our law firm marketing agency is seeking a skilled PPC Expert with a strong background in PPC advertising for law firms and extensive experience with Google Local Service
Responsibilities:
* Develop and implement effective PPC strategies for our law firm clients, with a focus on Google Ads and Google Local Service Ads
* Conduct keyword research and analysis to identify new opportunities for growth
* Create and manage campaigns on Google Ads and Google Local Service Ads
* Monitor and optimize campaign performance to maximize ROI and meet client goals
* Collaborate with our content and SEO teams to develop integrated marketing campaigns
* Provide regular reporting and analysis to clients on campaign performance, including Local Service Ads metrics
* Stay up-to-date on industry trends and best practices related to PPC advertising for law firms
Qualifications:
* 1+ years of experience in PPC marketing, with a focus on law firm PPC and Local Service Ads
* Strong knowledge of Google Ads and Google Local Service Ads
* Experience with bid management platforms and analytics tools, such as Google Analytics and Data Studio
* Excellent analytical and problem-solving skills
* Strong communication and project management skills