PPC Specialist

PPC Specialist
Please see the below requirements and if you qualify message us with a PDF resume.
Terms of availability: full-time, 40 per week, pay $8-10/hr. based on experience.


Responsible for: execution of our paid media and customer acquisition strategy.

1.Running advertising campaigns on Amazon.
2.Build & manage campaigns, perform keyword, audience and conversion rate analysis in order to optimize budgets, bids, ad placements, & ad unit types, to meet or exceed stated KPIs.
3.Goal is to grow sales while lowering customer acquisition costs.

Role requirements:
1.At least 2-3 years of experience buying media and running paid traffic for an eCommerce retailer, a brand, or a digital marketing agency.
2.Experience running ads on the Amazon platform, either vendor or seller central is required.
3.Experience building and running ads on Facebook & Google Display is recommended but not required.
4.Education – certifications ideal for the candidate to have but not required: Amazon Ad Certified or Google Ad Certified

PPC Specialists - 90 Day Milestone:

1.Build, Publish & Optimize product campaigns on Amazon Ads platform, and able to adjust automations for optimization within paid media tools in accordance with our strategy and KPIs.
2.Have a firm grip on reporting, understanding the specific properties to pull the data from, and formulas to use, that are applicable to (or impacted by) digital marketing and sales. This includes a solid understanding of our break even ACOS, our budgets, how they are calculated and how to determine profitability of a campaign considering TACOS. Utilize these methods to bench-mark performance for brands and products you are responsible for and to assist with forecasting.
3.Ability to explain variances regarding the paid traffic by measuring the performance of KPIs.