EXCITING ENTRY LEVEL ROLE! Ad Ops Coordinator for Fast-Growing Intl. Glasses Brand

Chamelo is leading the way in the eyewear industry by creating next-generation smart eyewear that allows users to instantly adjust the tint and color of their lenses to suit their environment, mood, activity, or style. Our proprietary Chamelo Lens Technology and innovative tint systems provide unmatched comfort, style, and personal expression, transforming how eyewear works for our customers.

With Stephon Marbury, two-time NBA All-Star and Chamelo's Chief Brand Officer, at the helm, Chamelo is driven by a passion for pushing the boundaries of sports, fashion, and technology. His vision—"Be different. See different."—is embedded in everything we do, as we redefine eyewear for the modern world.

We are looking for a data-driven and detail-oriented Ad Operations Manager to lead and optimize Chamelo’s digital advertising campaigns across multiple platforms. This role will focus on campaign execution, ad performance optimization, audience targeting, and data analytics to maximize ROAS and scale our global advertising efforts.

Key Responsibilities:
Campaign Management: Oversee the setup, execution, and optimization of digital advertising campaigns across platforms including Meta (Facebook/Instagram), Google Ads, TikTok, and programmatic networks.


Ad Trafficking & QA: Ensure all ads are properly trafficked and displayed correctly across various ad platforms, troubleshooting any delivery or tracking issues.


Performance Optimization: Continuously monitor campaign performance, implementing A/B testing, bid adjustments, and audience refinements to improve conversion rates and ROAS.


Audience Targeting & Segmentation: Utilize first-party and third-party data to refine customer targeting strategies, retargeting, and lookalike audience building.


Budget Management: Allocate and track ad spend efficiently to maximize return on investment while ensuring budgets are adhered to.


Data & Reporting: Analyze and report on key ad performance metrics (CTR, CVR, CPA, ROAS, etc.), providing insights and recommendations for improvement.


Ad Tech & Tracking: Work with Google Tag Manager, Meta Pixel, UTM tracking, and analytics tools to ensure accurate tracking and attribution of ad campaigns.


Collaboration with Creative & Marketing Teams: Work closely with designers and copywriters to ensure ads are engaging, on-brand, and high-performing.


Process Improvement: Identify and implement new tools, automation strategies, and best practices to enhance ad operations and efficiency.


Compliance & Industry Standards: Stay updated on advertising policies, data privacy regulations (GDPR, CCPA), and platform algorithm changes to ensure compliance.


Qualifications:
1+ years of experience in ad operations, digital marketing, or paid media management, preferably in a DTC eCommerce brand.


Proficiency in Meta


Data-driven mindset with the ability to analyze campaign performance metrics and optimize accordingly.


Plus (not required): with Google Analytics, Google Tag Manager, Facebook Pixel, and UTM tracking. Knowledge of landing page optimization, conversion tracking, and A/B testing.


Experience in Shopify and Amazon Ads is a plus.


Strong attention to detail and ability to troubleshoot ad delivery or tracking issues.


Familiarity with project management tools (Asana, Slack, etc.) is advantageous.


Fluent in English, with strong communication and collaboration skills.


If you are intelligent, driven, and can learn quickly, we want to hear from you (even if you don’t fulfill all the qualifications). We are looking for team players that are looking to get 1% better every day. We are open to applicants from non-traditional backgrounds. If this sounds like an exciting opportunity to you then…


Here’s How to Apply:
Please send your resume and answers to the following questions to chase AT chamelo DOT com, including the words "Meta Magician" in the subject line:
1. If you could be one famous entrepreneur (alive or dead) who would you be and why?
2. One paragraph (5 sentences max) on any relevant experience you have
3. How would you target smart sunglasses customers on Meta?
4. What are your key strengths?
5. What are your weaknesses?
6. What’s your favorite use of AI?
7. Your desired number of weekly hours & desired start date
8. Your availability next week for a quick chat


Company Benefits:
Competitive salary, above industry standards.


Paid time off and holidays.


13th-month pay.


Regular performance bonuses.


Annual salary review and increases based on performance.


Remote working flexibility.


A fun and inclusive work culture with team-building events and contests.


Chamelo is committed to fostering an environment where creativity, collaboration, and experimentation thrive. We value employees who are passionate, innovative, and ready to grow within a fast-paced, international brand
Chamelo is an equal opportunity employer. We do not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity, or any other factor prohibited by law.