Google Ads Expert

A. In this role, you’ll be responsible for the following tasks:

• Develop, execute, and optimize digital campaigns
• Work cross-department to align campaign strategies and goals
• Provide actionable insights to improve campaign performance
• Define, measure, and evaluate relevant paid media metrics and KPIs
• Oversee the day-to-day execution of paid media channel
• Oversee and manage overall budget for paid media channel
• Estimate or forecast monthly revenue for paid media channel
• Conducts all related Paid Media tasks: in-depth keyword and website research, ad grouping, ad copy writing, audience targeting, AB testing and the like
• Maintain knowledge of industry best practices and new technologies

B. Strong Candidate’s experience and qualifications will include:

• 3 to 4 years experience in PPC/Paid Media
• Certificate/Knowledge/Experience with:
- Google Ads
- Bing Ads
- Facebook Ads
- Programmatic Platforms
• Knowledge and experience in Excel or Google Spreadsheets
• Advanced expertise in Google Ads.
• Good spoken or written communication skills
• Keen to details
• Sense of urgency on tasks/projects assigned
• Sense of responsibility for tasks/projects assigned
• Minimal supervision needed