LinkedIn Expert

REQUIREMENTS:
1. Deep knowledge of, and demonstrable experience in Linkedin algorithms
2. Experience in organically generating LI engagement through content distribution, and direct outreach via messages/comments/groups and other LI features
3. Exceptional command of written English

NICE TO HAVE:
1. Experience in cross-platform demand generation such as via email/phone/ etc in addition to LI outreach
2 Experience with email marketing using Hubspot/Mailchimp or similar tools

RESPONSIBILITIES:
1. This person will work closely with the Manager of Growth Marketing and help implement LinkedIn Marketing strategies, run LinkedIn tests and collect test data
2. Performance of several different types of outreaches and engagement on LinkedIn. (ex. Podcast Outreach and engagement in LI groups and under posts)
3. Guide our content producers on the type/frequency/tone and all other aspects of the content needed
4. Recommend and perform Linkedin marketing tests, suggest tools, techniques, and anything else to ensure the success of various campaigns