Social Media Specialist

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Welcome to Royal Therapy®, we are an innovative brand focused on bringing you premium bedding with the highest quality materials and utility; giving you a royal experience every time you rest. Slip away into your dreams in comfort and luxury with Royal Therapy (Upgrade to see actual info)

About the role

The social media specialist is responsible for increasing brand awareness using effective use of various social media outlets. You will be responsible for planning, implementing, managing and monitoring company's Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales. This role is expected to collaborate and work with various members of the team to improve on strategies. The duties include analyzing engagement data, identifying trends in customer interactions and planning digital campaigns to build community online.

Responsibilities
Use social media marketing tools to create and maintain the company's brand
Define most important KPIs for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs
In charge of the company's social media accounts
Communicate with followers, respond to queries in a timely manner and monitor customer reviews
Suggest and implement new features to develop brand awareness, like promotions and competitions
Stay up-to-date with current technologies and trends in social media, design tools and applications
Engage customers, leverage monitoring tools for insights and align the strategies with the brand's goals.
Suggest and implement new features to develop brand awareness, like promotions and competitions

Requirements
At least 2 years experience as a social media manager or social media specialist
Must have experience working with the US market
Have hands on experience in content management
Have experience preparing social media roadmaps for 6 to 12 months
Knowledge of online marketing channels
Excellent written and verbal communication skills
Ability to deliver creative content (text, image and video)


The role is 100% remote and is a full time position, with the flexibility to work within MNL time but must be available between 9:00 PM - 12:00 AM MNL for meetings and collaborations.

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