Linkedin and Email Marketing Expert

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TYPE OF WORK

Any

WAGE / SALARY

TBC

HOURS PER WEEK

TBD

DATE UPDATED

Nov 16, 2022

JOB OVERVIEW

As the Linkedin and Email Marketing Expert, you will focus on strategies, initiatives, and cultivating a culture for prolonged success, your day-to-day tasks will include:

• Developing an email marketing strategy to achieve key agency objectives calling on prior experience and new training
• Coordinating email marketing campaigns with sales activities
• Briefing and sometimes creating content for email marketing plans
• Creating lead generation campaigns and measuring results
• Review & improve current marketing emails to increase engagement and click-through rates
• Testing and expanding current email automation to increase patient lifetime value
• Monitoring and reporting on the effectiveness of email marketing communications
• Working closely with designers, writers, and content creators
• Maintaining effective internal communications for all potential email marketing activities

Additionally:

• Developing a Linkedin marketing strategy to achieve key agency objectives calling on prior experience and new training
• Coordinating Linkedin paid-ad marketing campaigns with sales activities
• Briefing and sometimes creating content for Linkedin organic posts
• Creating lead generation campaigns (paid ads, in mail and organic methods) and measuring results
• Increase engagement, click-through rates, page follows and so on.
• Linkedin automation to increase connections plus targeted connection-building
• Monitoring and reporting on the effectiveness of ---------- munications
• Working closely with designers, writers, and content creators
• Maintaining effective internal communications for all potential email marketing activities

Skills that will make you the perfect fit:

• At least two years of experience in a similar role
• Proven track record with Linkedin advertising, copywriting and email sales campaigns.
• Outstanding analytical studies
• Excellent communication - both written and spoken English - and listening skills
• Exceptional planning and organisational capabilities, project management skills and outstanding analytical studies
• Confident, dynamic, and inspirational personality

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