SEO Specialist & Content Writer Wanted for Ecommerce Business

Hi there! We’re hiring a part-time SEO specialist and content writer for a new ecommerce business in the CBD industry. Preference will be given to candidates who possess both skills and experience, but those who specialize in one or the other may still ---------- O Specialist
Your main responsibility will be planning, implementing and managing the company's overall SEO strategy and will cover competitor analysis, content strategy and planning, link building, and keyword strategy.

Responsibilities include:
-Plan, develop and implement our on-site and off-site SEO strategy
-Regularly perform thorough keyword research
-Monitor redirects, click rate, bounce rate, and other KPIs
-Prepare and present reports regularly
-Identify our buyer persona to better target identified audiences
-Implement link building strategies and manage backlinks to build online authority
-Work with social media and PPC teams to optimize campaigns
-Stay up to date with the latest SEO and digital marketing trends and best practices
-Perform competitive analysis and identify gaps in our content or areas of improvement in our web design
-Update older content and add effective calls to action (CTAs) to improve user engagement

Content Writer
Your main responsibility will be to write informative and engaging articles to deliver our message and showcase our products. Ultimately, you’ll deliver quality writing pieces from blog posts to press releases that appeal to our audiences, attract customers and boost brand awareness.

Responsibilities include:
-Conducting thorough research on industry-related topics (combining online sources, interviews and studies),
-Help generate ideas for new content types
-Write clear marketing copy to promote our products/services
-Prepare well-structured drafts and submit work to editors for input and approval
-Coordinate with marketing and design teams to illustrate articles
-Conduct simple keyword research and use SEO guidelines
-Ensure all-around consistency (style, fonts, images and tone)
-Contribute to long-form content projects such as ebooks

REQUIREMENTS:

-3+ years of ecommerce digital marketing experience
-Deep knowledge and experience of seo and content writing
-Portfolio that showcases samples of work
-Deep knowledge and experience with Wordpress / Woocommerce and preferably Shopify as well

ABOUT YOU:

For this position, you must possess the following qualities to be successful:

-Excellent email and instant messaging communication skills
-Excellent time management skills
-Solid organizational skills
-Fast implementer & self starter
-Dependable & trustworthy
-Detail oriented
-Have a proactive “get the job done” attitude
-A good sense of humor - we like to have fun!

ABOUT Us:
We have run ecommerce businesses since 2014. Our latest project is a CBD brand which we are passionate about. We also have a home goods brand for which you can potentially work for as well. We are very loyal to our employees and treat them like family. We believe in revenue sharing agreements and give bonuses for doing a good job (if the business makes money, you should too!).

While your digital marketing skills are important, so is your character. I’m looking for someone who is trustworthy, hard-working, and interested in helping others. Personally I find it very rewarding to use entrepreneurship to uplift and empower others, which is why we operate purpose driven businesses. Our overall mission is to help people feel good and live better, and our vision is for a happier and healthier society. As we expand our team, it’s critical that everyone shares these same values.

ABOUT COMPENSATION:
-Pay weekly
-We pay quarterly bonuses for great work
-We give pay increases based on performance
-Compensation is negotiable

HOW TO APPLY:
If you are interested in this position and believe you have the qualities listed above to be successful, please complete this Google Form: ---------- then email ---------- and in the subject line, type: “[your first name] - SEO Application Submission”

In the first paragraph, explain what makes you different from other candidates. Most people send the same generic cover letters, so you are encouraged to be creative and unique. Show us why you stand out, and why we should want you on our team.

Once you submit your responses, we will respond within 48 hours.

Be on the lookout for an email coming from: ----------

Congratulations, you made it to the end! We’ve given you a lot of information to read and digest here. If you have any specific questions, you are welcome to reach out and I’ll do my best to answer them.

This is an ongoing long-term position. We want to work with you for years, not weeks.