Content Marketing Strategist

Our creative team is expanding and we are looking for an experienced Content Marketing Strategist.

Before going into the details of the job, it is more important for us that we share the same values:

- Extraordinary customer service
- Doing 1 thing very well
- Obsession with excellence

The core mission of the Content Marketing Strategist is to create various types of engaging content that increase revenue and acquire new customers from different social media platforms. Your goal is to match the right piece (or pieces) of content with the right target audience to educate, engage, and ultimately convert that person into a lead, a brand advocate, or a customer using website blog, email, Facebook, Instagram Pinterest, and TikTok.

Your Daily Responsibilities:

1. Understand your audience - typically, you'll work to develop a persona (or multiple personas) that represents your target customer or user.
2. Brainstorm the types of content that might resonate with that audience. some of the most common include blog posts, ebooks, webinars, white papers, podcasts, videos, emails, social media posts, infographics, quizzes, checklists, demos, and ---------- 's your job to figure out the best ways to get that content in front of your target audience, and how to further engage them once they've seen it (a process also known as mapping a user journey)
3. You are responsible for coordinating content submissions from subject matter experts, assigning projects to others, and working closely with specialists in graphic design, video, email marketing, and paid media to get things done.
4. Developing clear and engaging content that is consistent with the company's brand image and addresses both business goals and consumer needs.
5. Analyzing content marketing data to identify trends and anticipate consumer needs.
6. Performing content audits to assess how well existing content is performing.
7. Performing content gap analyses to determine what type of content is missing and what is needed.
8. In the beginning, writing the copy for the content itself. Later on, you will be delegating tasks to writers and editors and providing feedback when copywriters are onboarded.
9. Creating, adjusting, and managing the editorial calendar.
---------- veloping a solid understanding of the target audience through online and traditional market research.

Key Competencies:
1. Thinking strategically to be able to both create big-picture plans and fill in the steps to reach the end goal
2. Have strong writing skills, an eye for visuals
3. Adopting various voices and tones while writing to connect with different audiences
4. Creative, can be effective editors of both their own work and others', and good project managers, juggling many different pieces of various campaigns at once.
5. Sound knowledge of content management systems, keyword research tools, social media platforms, search engine optimization (SEO), and search engine marketing (SEM).
6. Conducting research
7. The ability to think about customer motivations and challenges
8. Strong content presentation skills.
9. Outstanding organizational and time management skills.
10. Exceptional marketing and collaborative skills. (Being comfortable working both independently and as part of a team)
11. Effective communication skills.
12. Excellent analytical skills.
13. Being a strong problem-solver
14. The ability to work under pressure.

If you consider yourself the right person for this position, then please add the following information to your application below:

1) Insert the word ''spaghetti'' in your first sentence. (we will filter out everyone who can't follow instructions or who haven't read our instructions)
2) FULL NAME
3) Email
4) Mobile Phone number
5) Skype ID
6) When you can start?
7) Your personality type:
Do a personality test on ----------
Enter the personality type
6) Expected Salary. (please include the currency)
7) Share you link to CV - or Portfolio
8) Write an answer to the following question:
a) What is the foremost advantage good content brings to a company?
b) Define 'good content' and 'bad content. What makes content good or bad?
c) What is your favorite word and why?
d) How would you know if your content was successful or not?
e) Which companies have caught your eye with regard to content creation? What do you like about them?