Social Media Manager

Position Overview
The social media manager will administer the company’s social media marketing strategy and
advertising with objectives being to grow our following across multiple platforms, increase
engagement, generate leads and sales every day.

Responsibilities (tasks associated with the role)
Social Media Growth: You will be focused on increasing followers, engagement, comments,
likes, shares, etc.
Social channels include Instagram, Facebook, LinkedIn and Pinterest
Social Media Brand Management: Keeping our brand and voice consistent across our platforms.
You will be responsible for graphics as well as outsourcing to another graphic designer we have
in-house. We are looking for someone with ideas, strategy, and management skills to make sure
everything gets done.
Represent brand correctly on each platform (IG, FB, LI and Pinterest)
Create graphics for posts and stories
AND/OR outsource graphics to another designer in-house
Manage your time to ensure all the balls in the air stay in the air. Multiple channel
engagement is not for the faint of ---------- mpaign Creation: Our online business launches every month and we will have you help create a
social media campaign for each project that helps spike engagement and turn our raving fans into
customers.
Work closely with Launch Manager to create and execute plan
Requirements (expected proficiencies to excel in this role)

This position is for a person that meets the following:
2 years (minimum) experience with social media strategy and ---------- stagram, Facebook, and Pinterest EXPERT. Additionally, we will also be incorporating more
Youtube, and ---------- nva (or equivalent program) expert
Availability to monitor social media channels daily, including evenings and weekends as
needed
Experience managing a social content calendar, paid social advertising campaigns and social
activity monitoring
Experience analyzing and summarizing metrics/data to identify trends and make
recommendations
Organized online, in life and in your head
Project Management skills that would make Asana cry
A deep passion for social networking technologies.
Learner. You consume and create new things (to test new ideas/concepts/theories). You are on
the cutting edge of the industry.
A self-starter with the willingness, and desire, to "roll up your sleeves" and get the job done
Experience using social media monitoring tools
Strong interpersonal skills with ability to work well with your teammates.
Preference for working in a fast-paced, entrepreneurial environment
Commitment to providing a high level of customer service
This is not required, but if you have any photography or videography skills, or photoshop
experience, please make sure to let us know.
Reliable internet connection
Reliable and distraction-free work environment
Analytics & Tracking: Studying our numbers monthly and coming up with strategies to improve
our performance.
Track key metrics for each channel
Use metrics to identify trends, areas of improvement and areas of expansion
Learning new trends & staying up to date: The social media world changes so quickly and part
of your job will be to stay up to date with the absolute latest trends so we can implement them
---------- munity Management: Engaging with comments, helping solve customer service related
issues and making sure that our customers are well taken care of or directed to the person that
can help them.
Manage social media “inboxes”
Respond or engage with all comments
Promote Products Organically Through Social: Create strategies and content plans to sell
company products. Bonus compensation is part of this plan, and your success with this area of
your position will directly correlate to your higher income.
Subtly engage following and encourage sales
Track sales through social channels