Marketing Manager for eCommerce company

I am running an Australian ecommerce company and I am looking for someone to manage our marketing channels. I am looking for someone that is confident in:

- Growing social media channels (both organically and through paid ads),
- Liaising with customers and answering queries through DMs and emails
- Setting up, managing and optimising Meta and Google Ad campaigns

RESPONSIBILITIES:

1) SOCIAL MEDIA MARKETING
- Scheduling posts & stories and engaging with audience on Facebook, Instagram, Tiktok
- Engaging with customers and other social accounts to grow social media presence
- Making consistent posts across all social platforms
- Posting consistently on social media and liaising with customers
- Setting up, managing and optimising paid marketing campaigns on Meta / Facebook
- Run and test ads according to the testing structure
- Monitor daily performance closely
- Duplicate working campaigns; kill non working ones
- Come up with creative ideas
- Reaching out to customers for UGC
- Influencer outreach

2) EMAIL MARKETING
- Creating regular EDM campaigns

3) GRAPHIC DESIGN
- Creating aesthetic posts using Canva
- Creating packaging designs on Photoshop / Illustrator for mass production
- Designing physical marketing material (Thank you cards, etc.)

REQUIREMENTS:
- Customer liaison experience
- Must be fluent in English
- At least 2 years’ experience with Meta and Google Ads
- Experience with Canva, Illustrator, Photoshop, Woocommerce / Shopify, Mailchimp
- Creating weekly / monthly marketing calendars
- All areas to do with paid campaigns, ad sets, ad optimisations and insights across all social media platforms including A/B split testing
- Setting up campaigns from scratch
- Producing and managing ad creatives and copy
- Managing and optimising ad budgets
- Tracking ROAS, CPC, CPA, CPM and other metrics

Looking to start off with 20 hours per week and increasing later on. I am looking for someone that our business can grow with. The ideal candidate will eventually be moving into a position where they will manage other VA's and projects.

I am looking for someone who is able to think independently and is willing to provide opinions and insights into marketing strategies and offer recommendations for improvements. There is a potential to move into a full-time role with responsibilities that include copywriting, blogwriting and influencer outreach.

Please provide any evidence of past experience in running paid ads

If you are interested in this role, please apply here. Applications in DM’s will not be accepted: ----------