Web Marketing Manager

Tyroola is an ecommerce platform for tyres in the “Scale Up” stage. We disrupt the traditional industry with activities in Australia, New Zealand, Indonesia, and Europe. Tyroola is a leading online marketplace for tyres and automotive parts in the “Scale Up” stage. We disrupt the $5 billion traditional automotive aftermarket industry where 95% of the sector is still operating offline. We are active and growing our presence in several countries in the Asia-Pacific region and Europe. We consider ourselves a marketing & technology-led company which happens to be selling tyres.

Job Summary
As a Web Marketing Manager, you will develop and expand a company's web presence through social media, email, web advertising, and other online sources; promote company brand through these channels. Drafts, implements, maintains, and revises online marketing campaigns to drive sales and revenue to the company.

Job Responsibilities
- Collaborating with other teams, departments and management with regards to website strategy and maintenance.
- Planning, maintaining, implementing and monitoring the company custom CMS.
- Planning, monitoring and suggesting improvements on UI/UX of pages within the website.
- Gathering insights analytical platforms to understand website issues and work with other teams to draft solutions.
- Identifying strategies to grow website subscriptions.
- Identifying user audience segments and their journeys which helps increase website conversions.
- Controlling the website quality and creating processes of troubleshooting and fixing website issues.
- Conducting content (articles, images, videos and the like) audits to eliminate errors, redundancy and the like.
- Check compliance on company websites in adherence to law and regulations.
- Keeping up to date with industry best practices on website management.

Job Skills and Qualifications
• Advanced knowledge in Excel is a must
• Has an understanding of website languages (e.g. HTML, CSS, XHTML, JavaScript or the like)
• Knowledge on website analytical platforms (e.g. Search Console, Google Analytics, Adobe Analytics, SEM Rush or the like)
• Ability to work well independently and with the different members of the team or other departments.
• Has strong attention to details
• Has sense of urgency with the projects or tasks assigned
• Has strong communication and writing skills