Creative Director & Direct response Copywriter

Hello!

I'm looking for someone experienced in creative strategy & direct response copywriting to conceptualise videos for ecommerce products and write ad copy and captions for the ---------- 's vital you have experience in DIRECT RESPONSE copy, not regular copywriting.
You should have a deep understanding of angles, pain points, objections, hooks & overall consumer psychology.
You should be familiar with the work of people like Eugene Swartz & David Ogilvy.

The bulk of your work will consist of:
Planning what content you'll need to express the points you want to make in the video
Writing scripts/instructions for content creators
Creating video concepts to pass onto video editors
Writing captions to drive the narrative of videos

I must emphasise again, a deep understanding of direct response is mandatory. Please don't apply if you don't have an understanding of this. This aspect is more important than the creative elements of this role.

If you feel you match the description and can fulfil these roles, please reach out to me with some of your past work, CV, and expected hourly salary.

The position would be part-time with the potential to move to fulltime based on workload.